Athletics Digital Marketing Director - Creative Strategy

Hofstra University

Town of Hempstead (NY)

Sur place

USD 90 000 - 120 000

Plein temps

14 jours+

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Résumé du poste

Hofstra University in Hempstead, NY, seeks a Director of Digital and Creative Marketing Strategy to lead revenue-generating marketing for Hofstra Athletics ticketed events and fan experience. The role collaborates with Marketing, Fan Engagement, and Ticketing, drives digital campaigns, and manages overall game-day promotions, budgets, and NCAA compliance.

Weekend and holiday work is required. You will develop strategies for basketball and other sports, cultivate community partnerships, and

Qualifications

  • Bachelor's degree required.
  • 1–3 years of relevant experience.
  • Strong competitive spirit - desire to win the business through hard work and determination.
  • Excellent communication, organizational, and presentation skills.
  • Driven to succeed and able to overcome obstacles.
  • Valid driver's license.

Responsabilités

  • Reach the set ticket revenue goal each year.
  • Develop and implement comprehensive ticketing sales, service and retention strategies.
  • Create a digital marketing strategy to increase revenue and attendance.
  • Use social media strategies to drive engagement and ticket sales.
  • Prospect new sales leads and plan/execute season, group, and single game sales.
  • Create annual, season, and game-by-game revenue projections and budgets.
  • Oversee the marketing budget.
  • Ensure fan experience and game-day atmosphere for all ticketed events.

Connaissances

Communication skills
Organizational skills
Presentation skills
Competitive spirit
Driver's license

Formation

Bachelor's degree
Master's degree in marketing or related field

Description du poste

Hofstra University in Hempstead, NY, seeks a Director of Digital and Creative Marketing Strategy to lead revenue-generating marketing for Hofstra Athletics ticketed events and fan experience. The role collaborates with Marketing, Fan Engagement, and Ticketing, drives digital campaigns, and manages overall game-day promotions, budgets, and NCAA compliance.

Weekend and holiday work is required. You will develop strategies for basketball and other sports, cultivate community partnerships, and

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