Associate Personalization & Growth Marketing Manager

Domino's; Ann Arbor Charter Township (MI); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Paid Holidays

Medical, Dental & Vision

Mental health support

Childcare discounts

Wellness programs

Fertility benefits

Adoption assistance

401k matching

Stock purchase discount

Company bonus

Job summary

Domino’s is seeking an associate personalization manager to advance personalization across digital ordering and marketing channels, unlocking data-driven insights and driving topline growth. You will partner with Data Sciences, IT, and Marketing to deploy high-value consumer experiences while managing models and pricing dynamics.

The role emphasizes cross-functional leadership, roadmap execution, and measurable impact on customer engagement and sales, with focus on loyalty, mobile app

Qualifications

• Bachelor’s Degree in business, marketing, or related field.
• 5+ years in developing CRM digital experiences at scale.
• Experience activating machine-learning models like Lifetime Value and Next Best Action in customer-facing experiences is desired.
• Familiarity with online marketing tools including CRM systems and marketing automation tools.

Responsibilities

• Develop and lead initiatives for personalization across channels including eComm, Mobile App, Digital Media, email, SMS, and push notifications.
• Create and manage cross-functional project plans with milestones and dependencies.
• Define and monitor key performance metrics for personalization projects and drive annual sales impact.
• Ensure personalization efforts align with dynamic offer and pricing guardrails to maximize franchisee margins.

Skills

CRM experiences at scale

Digital UX

Lifetime Value modelling

Next Best Action

Communication skills

Project management

Leadership

Data insights

Education

Bachelor’s Degree in business, marketing, or related field

Tools

CRM systems

Marketing automation tools

Job description

Domino’s is seeking an associate personalization manager to advance personalization across digital ordering and marketing channels, unlocking data-driven insights and driving topline growth. You will partner with Data Sciences, IT, and Marketing to deploy high-value consumer experiences while managing models and pricing dynamics.

The role emphasizes cross-functional leadership, roadmap execution, and measurable impact on customer engagement and sales, with focus on loyalty, mobile app