Associate Media Director, Planning

We Are Rosie, LLC; Palmetto (GA); On-site; USD 62,000 - 103,000; Full time

Job summary

We Are Rosie, LLC is seeking an Associate Media Director, Planning to assist the Media Director in running large-scale campaigns from inception to completion. The role focuses on day-to-day campaign implementation, publisher-facing execution, and delivery monitoring to ensure plans stay on strategy.

The ideal candidate brings 6+ years in digital media planning/buying, strong collaboration, and proficiency with planning and reporting tools.

Qualifications

• 6+ years of digital media planning and/or buying experience.
• Experience with direct/managed service partners through an investment/activation or full-service role.
• Working knowledge of media planning, implementation, and performance analysis.
• Thrives in a fast-paced environment with multiple projects and priorities.
• Collaborative problem solver.
• Working knowledge of planning tools (GlobalWebIndex, comScore) and reporting tools (Datorama, Tableau).
• Proficiency with Google Workspace or Microsoft Office.

Responsibilities

• Support planning, buying, and optimization across channels.
• Lead on campaign implementation and management, including insertion orders and tag sharing.
• Monitor pacing, delivery, and troubleshooting issues.
• Partner with the Media Director to ensure plans deliver on strategy.
• Use internal data sources and past performance to inform optimizations.
• Track media performance and KPIs for the broader team.
• Work with the buying team to traffic, launch, and troubleshoot.

Skills

Media planning

Media buying

Campaign optimization

Cross-functional teamwork

Education

Bachelor's degree or equivalent

Tools

GlobalWebIndex

comScore

Datorama

Tableau

Job description

Agency at the intersection of business, politics, and policy.

Job Description

Associate Media Director, Planning

Hours: 40 hours/week
Rate: $75/hr max
Duration: 11/16/26 - 12/31/26, with intent to extend through all of 2027

Overview

We’re looking for an Associate Media Director, Planning to support the Media Director in running large-scale, fast-paced advertising campaigns from inception to completion. This role owns day-to-day campaign implementation and management, including publisher-facing execution, troubleshooting, and delivery monitoring, and works closely with the Media Director and broader Media Team to ensure plans are executed on strategy.

Responsibilities

• Support strategic media activities, including planning, buying, and optimizing across channels
• Lead on campaign implementation and management, including:
  • Managing and issuing insertion orders with publishers
  • Sharing tags and troubleshooting creative launches
  • Monitoring, troubleshooting, and managing pacing/delivery
  • Confirming and running any makegoods
• Partner with the Media Director to ensure media plans deliver upon agreed strategies and approach
• Use internal data sources and past performance to inform optimizations and flag issues proactively
• Track media performance and KPIs, surfacing insights to the Media Director and broader team
• Work closely with the buying team to traffic, launch, and troubleshoot implementation issues
• Help establish specifications and timelines needed for campaign launch

** AI-optimized resumes and screening responses will not be considered**

Qualifications

• 6+ years of relevant experience in digital media planning and/or buying
• Experience working with direct/managed service partners through an investment/activation or full-service role
• Working knowledge of media planning, implementation, and performance analysis
• Thrives in a fast-paced environment with the ability to manage multiple projects and competing priorities
• Thrives in a collaborative environment and is a problem solver
• Working knowledge of planning tools (e.g., GlobalWebIndex, comScore) and reporting tools (e.g., Datorama, Tableau)
• Proficiency with Google Workspace or Microsoft Office (Outlook, Excel, PowerPoint, Word, etc.)

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.