Associate Media Director

Gainor Staffing; New York (NY); On-site; USD 120,000 - 135,000; Full time

Job summary

A leading media company in New York is looking for an Associate Media Director to manage data-driven social campaigns. This role involves strategizing, performance tracking, and team leadership, requiring 6+ years of experience. The ideal candidate has a strong grasp of how Paid Social interacts with other media channels and a Bachelor's degree in a STEM field. Competitive salary range is offered based on experience.

Qualifications

• 6+ years of hands-on experience in managing data-driven social campaigns.
• 2+ years of leadership responsibilities, both internally and externally.
• Understanding of how Paid Social interacts with other media channels.
• Experience with global media campaigns and various verticals.
• Strong understanding of statistics and mathematics in media buying.
• In-platform experience with various social media platforms.
• Expertise in designing high-performance social campaigns.
• Bachelor's degree, preferably in STEM fields.

Responsibilities

• Drive performance for paid social campaigns, meeting targets and creating insightful narratives.
• Design and author team strategy for paid social management across multiple clients.
• Ensure high-standard reporting and develop narrative for account growth.
• Uphold best practices in paid social activities and share knowledge across teams.
• Engage with platform representatives and identify partner vendors for collaboration.
• Manage and develop direct reports, overseeing complete team growth.
• Serve as an escalation point, resolving issues in a client-centric manner.
• Achieve KPIs and deadlines while aligning social strategy with other media channels.
• Manage advertising spend, collaborating with channel specialists on strategy and optimizations.
• Create analyses, stories, and presentations for client media plans and reports.
• Provide thought leadership on paid social updates to Known teams and clients.

Job description

Overview

Are you ready to be a part of an innovative media company at the leading edge of data-driven innovation? They are redefining media campaigns for the top Entertainment, Consumer & eCommerce brands through scientific strategies and a leading-edge platform stack. As an Associate Media Direct0r , you will lead the charge in managing and optimizing campaigns. Your responsibilities include strategizing, performance tracking, team leadership, and fostering strong client relationships.

Responsibilities

• Drive performance for paid social campaigns, meeting targets, and creating insightful narratives.
• Design and author team strategy for paid social management across multiple clients.
• Ensure high-standard reporting and develop narrative for account growth.
• Uphold best practices in paid social activities and share knowledge across teams.
• Engage with platform representatives and identify partner vendors for collaboration.
• Manage and develop direct reports, overseeing complete team growth.
• Serve as an escalation point, resolving issues in a client-centric manner and coordinating team efforts.
• Achieve KPIs and deadlines while aligning social strategy with other media channels.
• Manage advertising spend, collaborating with channel specialists on strategy and optimizations.
• Occasional communication about modern techniques and optimization methods.
• Create analyses, stories, and presentations for client media plans and reports.
• Provide thought leadership on paid social updates to Known teams and clients.

Qualifications

• 6+ years of hands-on experience in managing data-driven social campaigns.
• 2+ years of leadership rresponsibilities, both internally and externally
• Understanding of how Paid Social interacts with other media channels.
• Experience with global media campaigns and various verticals.
• Strong understanding of statistics and mathematics in media buying.
• In-platform experience with various social media platforms.
• Expertise in designing high-performance social campaigns.
• Bachelor's degree, preferably in STEM fields.

Base Salary Range: $120K - $135K, based on experience.