Associate Manager, Design Optimization: YouTube Thumbnails

Condé Nast Germany; New York (NY); On-site; USD 72,000 - 83,000; Full time

Job summary

Condé Nast is seeking an Associate Manager, Design Optimization in New York to drive thumbnail design and optimization for YouTube pilots and library content. The role blends creative work with an understanding of how algorithms push content and why videos are clicked.

The ideal candidate thrives on testing hypotheses, iterating quickly, and using data to improve CTR, impressions, and views across the catalog. This is a fast-paced, data-informed position.

Qualifications

• Minimum of 3 years of experience in a similar role for a media company, creator or MCN.
• Be curious and entrepreneurial, always looking for new methods to grow CTR, impressions and views on new and library content.
• Willingness and eagerness to learn, iterate, and grow as new products and partnerships are launched.
• Highly detail oriented, strong intuition, and organized.
• Proficiency with YouTube CMS and analytics.

Responsibilities

• Develop thumbnails and titles for YouTube pilots
• Create new thumbnail templates for existing key shows
• Partner with programming to ensure core appeal is always expressed in optimization
• Continuously monitor and proactively reoptimize library content
• Create new systems to measure the effectiveness of reoptimization tactics
• With Creative Optimization teammates, utilize community mechanisms to promote re-optimized content

Skills

YouTube algorithm

YouTube Analytics

YouTube CMS

Thumbnail design

Data-driven

Media industry

Job description

Condé Nast is seeking an Associate Manager, Design Optimization in New York to drive thumbnail design and optimization for YouTube pilots and library content. The role blends creative work with an understanding of how algorithms push content and why videos are clicked.

The ideal candidate thrives on testing hypotheses, iterating quickly, and using data to improve CTR, impressions, and views across the catalog. This is a fast-paced, data-informed position.