Associate Manager, Design Optimization

Advance Magazine Publishers Inc.; World Trade Center (NY); Hybrid; USD 72,000 - 83,000; Full time

Job summary

Condé Nast seeks an Associate Manager, Design Optimization in New York to craft thumbnails, titles and templates for YouTube pilots and busy libraries of content. You will work with programming to ensure core appeal drives optimization and test hypotheses with data-driven iteration.

Ideal candidates have 3+ years in media, and deep knowledge of the YouTube algorithm, analytics and CMS. This role reports to the Senior Director of Creative Optimization and is based in New York.

Qualifications

• Minimum of 3 years of experience in a similar role for a media company, creator or MCN.
• Advanced understanding of the YouTube algorithm.
• Expertise of YouTube Analytics.
• Expertise of YouTube CMS.
• Highly detail oriented, organized and entrepreneurial.

Responsibilities

• Develop thumbnails and titles for YouTube pilots.
• Create new thumbnail templates for existing key shows.
• Partner with programming to ensure core appeal is expressed in optimization.
• Continuously monitor and reoptimize library content.
• Create new systems to measure effectiveness of reoptimization tactics.
• Utilize community mechanisms to promote re-optimized content with teammates.

Skills

YouTube algorithm

YouTube Analytics

YouTube CMS

Thumbnail design

Job description

Condé Nast is one of the world's most renowned media publishing companies, creating and distributing every type of media today, spanning print and digital publishing in all formats. With a portfolio of some of today's most influential brands, the company continues to grow its audience through a global operational and content infrastructure across its 12 owned and operated markets. Headquartered in New York City, the company's owned and operated markets include China, France, Germany, India, Italy, Japan, Mexico & Latin America, Spain, Taiwan, UAE/Dubai, the U.K., and the U.S., with additional local license partners in over twenty additional markets across the globe. Lead brands include Vogue, The New Yorker, GQ, Architectural Digest, Condé Nast Traveler, Vanity Fair, Wired, Allure, Ars Technica, Bon Appétit, House & Garden, Pitchfork, Tatler, and Vogue Business.

Job Description Location: New York, NY Condé Nast’s central Video Creative Optimization team is looking for an Associate Manager, Design Optimization to provide cutting edge thumbnail design and ensure principles of appeal are applied to our new digital video releases and our engaging library of existing content. This is a role that encompasses both an expertise of thumbnail creation and an understanding of how algorithms recommend content to users and why videos are clicked on. The ideal candidate will have a passion for digital video, how it's consumed, how it's shared and must love being rigorous with data. This is a role for someone who wants to test hypotheses, iterate, learn and be comfortable with the speed of change. The position is based in New York and will report to the Senior Director of Creative Optimization.

Primary Responsibilities

• Develop thumbnails and titles for YouTube pilots
• Create new thumbnail templates for existing key shows
• Partner with programming to ensure core appeal is always expressed in optimization
• Continuously monitor and proactively reoptimize library content
• Create new systems to measure the effectiveness of reoptimization tactics
• With Creative Optimization teammates, utilize community mechanisms to promote re-optimized content

Requirements

• Minimum of 3 years of experience in a similar role for a media company, creator or mcn
• Be curious and entrepreneurial, always looking for new methods to grow CTR, impressions and views on new and library content
• Willingness and eagerness to learn, iterate, and grow as new products and partnerships are launched
• Highly detail oriented, strong intuition, and organized
• Advanced understanding of the YouTube algorithm
• Expertise of YouTube Analytics
• Expertise of YouTube CMS

The expected base salary range for this position is from $72,000 to $82,500. Salary offers are based on a wide range of factors, including but not limited to relevant skills, training, experience, and education.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

Condé Nast is a global media company home to iconic brands including Vogue, GQ, AD, Condé Nast Traveler, Vanity Fair, Wired, The New Yorker, Glamour, Allure, Bon Appétit and many more. Headquartered in New York and London, the company produces award-winning journalism, content and entertainment for every platform today and operates in 32 markets worldwide including China, France, Germany, India, Italy, Japan, Mexico, Spain, the U.K. and U.S., and Taiwan. At Condé Nast we value diversity of background, views and cultures. We celebrate people for their personal qualities, their skills and contributions. And we recognize the power our brands have to influence and shape culture, catalyze action and help make our world a better place for all. For more information, please visit condenast.com and follow @CondeNast and @CondeNastCareer for Twitter and @condenastcareers for Instagram.