Associate Director, Student Recruitment

Tarrant County College District; Beaumont (TX); On-site; USD 58,739 - 76,361; Full time

Job summary

Tarrant County College District in Beaumont, Texas, seeks an Associate Director of Admissions - Recruitment. This role involves strategic leadership across various student populations, developing and implementing recruitment strategies aligned with institutional goals.

The ideal candidate will supervise Assistant Directors, monitor recruitment initiatives, and partner with various college departments to improve recruitment outcomes. This position plays a critical role in enhancing the prospective student experience.

Responsibilities

• Develop and implement a comprehensive recruitment strategy aligned with enrollment goals.
• Supervise and coach Assistant Directors to ensure effective recruitment.
• Utilize Slate to monitor performance and adjust strategies as needed.
• Enhance recruitment communications and marketing strategies.
• Oversee recruitment events, travel, and special programs.

Job description

Salary: $58,739.00 - $76,361.00 Annually

The Associate Director of Admissions - Recruitment provides strategic leadership for the university’s recruitment efforts across freshman, graduate, and international student populations. This position is responsible for developing, implementing, and assessing comprehensive recruitment and yield strategies to meet institutional enrollment goals. The Associate Director supervises and develops Assistant Directors, ensuring effective execution of recruitment initiatives and alignment with university priorities.

Essential Job Functions

Develop, implement, and continuously refine a comprehensive recruitment strategy and annual plan that aligns with institutional enrollment goals across freshman, graduate, and international student populations; ensure effective execution through Assistant Directors and recruitment staff.

Provide direct supervision, coaching, and performance management for Assistant Directors by establishing clear expectations, monitoring progress toward goals, and fostering a high-performing and collaborative team environment.

Utilize Slate to monitor funnel performance, assess the effectiveness of recruitment initiatives, and adjust strategies to meet enrollment targets.

Recommend and implement improvements to recruitment communications, marketing strategies, and student engagement efforts to effectively articulate the university’s value proposition and attract prospective students aligned with enrollment goals.

Partner with academic colleges, graduate programs, international programs, marketing, and student services to align recruitment messaging, improve yield strategies, and enhance the prospective student experience from inquiry through enrollment.

Provide strategic oversight and direction for recruitment events, travel, special programs, and key initiatives; ensure alignment with enrollment priorities, efficient resource utilization, and consistent execution across student populations.