Associate Director, Strategy - Media Leadership

PHM; Philadelphia (Philadelphia County); On-site; USD 81,000 - 117,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Paid time off

Parental leave

Job summary

PHM, a leading health media agency in the US, is seeking an Associate Director, Strategy to lead media planning and guidance for assigned clients. Report to the Director, Strategy, and oversee cross-functional collaboration while ensuring strategic alignment with client goals.

You will manage a team, shape channel mix and budgets, and contribute to growth initiatives, staying ahead of industry trends and PHM capabilities. This role sits in a dynamic, data-driven environment.

Qualifications

• 5+ years of media planning experience.
• 2+ years of management experience.
• 1+ year cross-channel media planning in 4 channels (Digital, Video, Print, OOH, DTC, HCP, Payer/Managed Markets).
• 2+ years HCP/Pharma media planning and strategy experience.
• Familiarity with standard media research and planning tools (MediaOcean).

Responsibilities

• Drive the media planning process aligned with strategic objectives.
• Oversee media strategy development and budget allocation.
• Provide initial perspectives on media strategies and approaches.
• Manage multiple accounts and transition between them.
• Represent cross-functional teams in client and agency partner meetings.
• Push for continuous improvement of team and client deliverables.
• Stay informed on industry trends and PHM capabilities.
• Contribute to new business and organic growth efforts.

Skills

Media planning

Team management

Cross-channel planning

HCP/Pharma planning

Media research tools

Tools

MediaOcean

Job description

PHM, a leading health media agency in the US, is seeking an Associate Director, Strategy to lead media planning and guidance for assigned clients. Report to the Director, Strategy, and oversee cross-functional collaboration while ensuring strategic alignment with client goals.

You will manage a team, shape channel mix and budgets, and contribute to growth initiatives, staying ahead of industry trends and PHM capabilities. This role sits in a dynamic, data-driven environment.