Associate Director, Paid Search & Social

OMG23; Burbank (CA); Hybrid; USD 95,000 - 120,000; Full time

Job summary

A leading advertising agency is seeking an Associate Director for Paid Search & Social, responsible for managing effective campaigns for Disney's media plans. The role requires extensive knowledge in digital advertising platforms, excellent communication skills, and strategic thinking to drive performance and results. This hybrid position offers flexibility and competitive compensation.

Benefits

Health insurance

401(k)

Paid leave

Flexible work arrangements

Qualifications

• 4-6+ years of experience in paid social and search execution.
• Understanding of platforms like Google Ads, Facebook, YouTube Ads.
• Ability to lead and coach team members.

Responsibilities

• Manage strategy and execution of paid social and search media plans.
• Develop strategies aligned with client goals for campaigns.
• Provide POVs on emerging technologies and vendor partnerships.

Skills

Communication

Proactive problem-solving

Critical thinking

Leadership

Presentation skills

Education

Bachelor’s degree

Tools

MS Office

Job description

Associate Director, Paid Search & Social

Join to apply for the Associate Director, Paid Search & Social role at OMG23.

About OMG23

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. We partner with Disney on planning, buying, and implementing integrated ad campaigns for iconic brands, including blockbuster films from Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar, Walt Disney Animation Studios, 20th Century, and Searchlight. Our Disney Entertainment TV teams work on networks like ABC, ABC News, Disney Channels, Freeform, National Geographic, and FX. If you love movies and TV, see below to join our team.

The Job

The Associate Director, Search and Social (AD) manages strategy and execution of Disney’s paid social and search media plans. The AD translates marketing and media objectives into effective campaigns and stays current with emerging market trends and technologies in performance marketing.

Responsibilities

• Deep knowledge of paid social (Meta, TikTok, Snapchat, Pinterest) and search (Google, Bing, YouTube) landscapes and best practices.
• Develop strategies and tactics aligned with client goals for performance-driven campaigns.
• Coordinate with internal teams, updating on project statuses.
• Stay updated on social consumption habits, market opportunities, and new technologies.
• Provide POVs on emerging technologies and vendor partnerships.
• Build and maintain strong relationships with senior client contacts, overseeing daily interactions and troubleshooting.
• Manage specialists and coordinators in developing and executing media plans.
• Oversee budgets across Disney’s fiscal year.
• Communicate clearly and confidently in written and oral formats.
• Ensure accuracy, timeliness, and quality of team outputs.
• Optimize content calendars and media plans for data quality and insights.
• Support team development and growth.

Qualifications

• Bachelor’s degree.
• 4-6+ years of experience in paid social and search execution.
• Understanding of major platforms like Google Ads, Bing, Facebook, Twitter/X, YouTube Ads.
• Excellent communication and presentation skills.
• Ability to lead and coach team members.
• Proactive problem-solving and critical thinking skills.
• Proficiency in MS Office (Excel, Word, PowerPoint).
• Knowledge of ad serving, tagging, and billing tools is a plus.

This is a hybrid role based in Burbank, CA, with a pay range of $95,000–$120,000 USD, including benefits such as health insurance, 401(k), paid leave, and flexible work arrangements. Specific in-office days will be discussed during the interview, with flexibility to adjust over time.

Additional Details

Employment type: Full-time. Industry: Advertising Services. Seniority level: Not Applicable.