Associate Director of Creative Strategy

Sapient Corporation; New York (NY); On-site; USD 90,000 - 150,000; Full time

Job summary

An established industry player is seeking an Associate Director of Creative Strategy to bridge the gap between cultural relevance and creative vision. This role demands a unique blend of cultural fluency and strategic thinking to translate emerging signals into impactful creative strategies. You will work closely with the Creative Director to ensure that the creative output not only captivates but also resonates with diverse audiences. Join a dynamic team dedicated to crafting world-class campaigns and immersive storytelling in a rapidly evolving digital landscape.

Qualifications

• Exceptional cultural radar to detect meaningful signals.
• Experience translating cultural insights into creative strategies.
• Ability to articulate complex cultural concepts.

Responsibilities

• Ensure creative work resonates meaningfully with audiences.
• Shape creative briefs and develop cultural intelligence function.
• Collaborate with Creative Director on culturally significant work.

Skills

Cultural fluency

Strategic thinking

Analytical skills

Creative strategy development

Communication skills

Framework development

Education

Bachelor's degree in a relevant field

Experience in strategic roles

Tools

Latest tools and technology

Job description

Job Description

As Associate Director of Creative Strategy, you will be the cultural decoder who bridges strategic relevance with creative vision for our company. Working in close partnership with our taste-making Creative Director, you will ensure our creative executions are not just visually exceptional, but culturally resonant and strategically sound. This role demands someone who can navigate the electric third rail of culture—identifying emerging signals, understanding their significance, and translating them into meaningful creative approaches. You possess not only sharp analytical skills but also the rare intuition to recognize what will matter tomorrow, paired with the strategic rigor to make these insights actionable for our creative teams and valuable for our audience.

Qualifications

What You Will Bring

• The ideal candidate combines cultural fluency with strategic rigor:
• Exceptional cultural radar—ability to detect meaningful signals amid cultural noise
• Experience translating cultural insights into actionable creative strategies
• Deep understanding of how aesthetics, language, and narrative evolve across different communities
• Strategic thinking that connects cultural relevance with business outcomes
• Talent for articulating complex cultural concepts in accessible ways for diverse stakeholders
• Background in strategic roles that interface between creative execution and business objectives
• Ability to develop frameworks that guide creative development without constraining creative possibility
• Natural curiosity that extends beyond typical industry research into unexpected domains
• Comfort moving between high-concept thinking and practical application
• A profound enthusiasm for incorporating the latest tools and technology into workflow and processes

Additional Information

The Impact You Will Make

In this role, you will ensure our creative work not only looks exceptional but resonates meaningfully. While the Creative Director perfects craft and execution, you will ensure these beautiful vessels carry content that matters to our audiences.

You will shape creative briefs and develop a cultural intelligence function that keeps our organization perpetually relevant in a rapidly evolving landscape. Together with the Creative Director, you will create work that stands out not just for how it looks but for its cultural significance.

Company Description

We are a leading global technology consulting firm, empowering businesses to innovate, transform, and thrive in the digital age. Our internal agency team is the creative heartbeat of our brand, crafting world-class campaigns, immersive storytelling, and visually stunning experiences that captivate our clients, employees, stakeholders, and the marketplace at large. We are seeking an Associate Director of Creative Strategy with an uncanny ability to detect cultural undercurrents before they surface—someone who can translate emerging signals into meaningful creative directions that resonate both visually and conceptually across diverse audiences.