Associate Director, Connections Strategy — Orchestrate Growth

Publicis Groupe ANZ; Boston (MA); On-site; USD 105,165 - 158,290; Full time

Benefits offered by this job

Medical coverage

Dental and vision insurance

401K

Flexible time off

Job summary

A leading global marketing firm seeks an Associate Director, Connections Strategy in Boston, MA. This role requires expertise in integrated campaigns, media strategies, and strong analytical skills, with 7-9 years of experience preferred. The ideal candidate will be a digitally-savvy marketer who can develop compelling narratives based on consumer insights and lead teams effectively. Competitive salary range is $105,165 - $158,290 annually, with a range of benefits offered.

Qualifications

• 7-9 years of experience in a relevant field.
• A track record of impactful work and professional ingenuity.
• Depth of knowledge in digital strategy and multi-channel planning.

Responsibilities

• Analyze consumer interactions with devices, content, and media.
• Develop stories based on consumer behavior.
• Map consumer experience journeys.
• Design systems of brand communications.
• Build trusted client relationships.
• Form collaborative relationships with other teams.
• Maintain and evolve Connections team artifacts.

Skills

Digital strategy

Analytical thinking

Storytelling

Team management

Communication skills

Education

4-year college degree

Master's degree

Tools

Google Analytics

Comscore

MRI

Generative AI tools

Job description

A leading global marketing firm seeks an Associate Director, Connections Strategy in Boston, MA. This role requires expertise in integrated campaigns, media strategies, and strong analytical skills, with 7-9 years of experience preferred. The ideal candidate will be a digitally-savvy marketer who can develop compelling narratives based on consumer insights and lead teams effectively. Competitive salary range is $105,165 - $158,290 annually, with a range of benefits offered.