Associate Director, 360 Media Planning (Hybrid)

Mindshare

New York (NY)

Hybrid

USD 75,000 - 180,000

Full time

6 days ago
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Benefits offered by this job

Medical insurance
Retirement plans
Vision & Dental insurance
Paid time off
Employee discounts
Mental health days
Hybrid work model

Job summary

Mindshare, a leading WPP Media brand, seeks an Associate Director of Planning to supervise all implementation needs and coordinate with clients and agency teams. You will manage the client implementation team, oversee staffing and workload, and ensure strategic rigor in integrating creative and media.

You will lead 360 media planning, present frameworks, and drive Good Growth for clients. A BA/BS and 5–8 years' leadership experience are required; Mindshare offers a hybrid work model and strong

Qualifications

  • Bachelor's degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
  • 5-8 years of account planning or related media/communications planning experience, with focus on leadership and management.
  • Experience and comfort facilitating ideation sessions.
  • Excellent strategic thinking and client relationship skills.

Responsibilities

  • Maintain day-to-day client contact and agency contact regarding their area of responsibility.
  • Oversees development of objectives, strategies, plans and presentations.
  • Trains and evaluates Supervisors, Managers and Associates on the team.
  • Act as liaison between internal teams and partner vendors to ensure media performance.
  • Oversee client implementation team, manage staffing and workload at the client team level.
  • Provide strategic rigor to implement ideas and ensure integration of the work between creative and media.
  • Lead 360 media planning and ensure clear client communication.

Skills

Strategic thinking
Client relations
Team leadership
Cross-disciplinary collaboration
Research & analytics
Presentation to senior clients
Multi-discipline experience
Quantitative skills
Curiosity about clients' business

Education

Bachelors in advertising/marketing/business/communications

Tools

Desktop research tools

Job description

Mindshare, a leading WPP Media brand, seeks an Associate Director of Planning to supervise all implementation needs and coordinate with clients and agency teams. You will manage the client implementation team, oversee staffing and workload, and ensure strategic rigor in integrating creative and media.

You will lead 360 media planning, present frameworks, and drive Good Growth for clients. A BA/BS and 5–8 years' leadership experience are required; Mindshare offers a hybrid work model and strong

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