Associate Creative Director, Copy

Syneos Health, Inc.; New York (NY); On-site; USD 140,000 - 160,000; Full time

Job summary

Syneos Health, Inc. is seeking an Associate Creative Director, Copy to lead copy strategy for healthcare brands.

You will guide voice, messaging, and narrative across campaigns, collaborating with art, account, and strategy teams to ensure brand‑aligned content that resonates with healthcare professionals and patients. You will mentor copywriters, drive long‑form and short‑form content, and oversee regulatory compliance while translating complex medical content into engaging messaging.

Qualifications

• Bachelor’s degree required in a related field.
• Exceptional copywriting, storytelling, and communication skills.
• Proven ability to lead cross‑functional teams and mentor creative talent.
• Strong conceptual thinking and ability to translate complex medical content into clear messaging.
• Experience with social platforms and emerging cultural trends.
• Experience navigating regulatory processes and medical/legal review (MLR).

Responsibilities

• Serve as the creative lead and owner of copy across brands and campaigns.
• Partner with art directors on brand and concept development for cohesive storytelling.
• Lead development of long‑form and short‑form content with brand tone and regulatory compliance.
• Collaborate with UX, Tech, and CX teams to align content with user needs.
• Provide strategic input and creative leadership in client meetings and presentations.
• Mentor copywriters and foster a collaborative creative culture.

Skills

Copywriting

Storytelling

Regulatory/MLR

Cross-functional leadership

Healthcare advertising

Team mentorship

Content strategy

Education

Bachelor’s degree in advertising, marketing, communications, English, journalism, or a related field

Job description

Role Overview

You inspire and reach people with just a few words. As an Associate Creative Director, Copy, you’ll be a strategic and creative leader, shaping the voice and messaging across campaigns. You’ll collaborate closely with cross‑functional teams—art, account, and strategy—to deliver compelling, brand‑aligned content that resonates with healthcare professionals and patients alike. This role combines creative vision, content strategy, and leadership to drive innovation and excellence in healthcare advertising.

Responsibilities

• Serve as the creative lead and “owner” of copy across assigned brands and campaigns.
• Partner with art directors on brand and concept development, ensuring cohesive visual and verbal storytelling.
• Lead the development of long‑form and short‑form content, maintaining brand tone, consistency, and regulatory compliance (MLR).
• Collaborate with UX, Tech, and CX teams to align content with user experience and platform requirements.
• Provide strategic input and creative leadership in client meetings and presentations.
• Participate in market research and message testing to refine promotional content.
• Mentor and manage copywriters, fostering a culture of creativity and collaboration.

Requirements

• Bachelor’s degree in advertising, marketing, communications, English, journalism, or a related field.
• 8–10 years of experience in an agency setting, with at least 6 years in pharmaceutical copy leadership.
• Exceptional copywriting, storytelling, and communication skills.
• Proven ability to manage cross‑functional teams and mentor creative talent.
• Strong conceptual thinking and ability to connect abstract ideas into compelling narratives.
• Deep understanding of social platforms (e.g., X/Twitter, Instagram, YouTube) and emerging cultural trends.
• Experience navigating regulatory processes and medical/legal review (MLR).
• Ability to quickly grasp complex medical and technical content and translate it into clear, engaging messaging.

Salary

The annual base salary for this position ranges from $140,000 to $160,000. Actual salary will vary based on qualifications, skills, competencies, and proficiency for the role. Some positions may also include eligibility to earn commissions/bonus based on company and/or individual performance.

Benefits

Competitive compensation package, health benefits (medical, dental, and vision), 401(k) company match, flexible paid time off (PTO) and sick time. We are dedicated to building a diverse, inclusive, and authentic workplace.

EEO Statement

Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled).