Associate Creative Director

EXL Talent Acquisition Team; New Jersey; On-site; USD 95,000 - 130,000; Full time

Job summary

EXL Service is seeking an Associate Creative Director in the United States to lead concept development from insight through execution across direct mail, digital, and integrated marketing campaigns. The role requires strong copywriting and design experience, plus a deep understanding of direct response marketing and proven use of AI tools in creative concepting.

The candidate will accelerate ideation with AI, refine messaging and visuals, and maintain brand stewardship, quality control, and

Qualifications

• The ideal candidate is a strong conceptual thinker with copywriting and design experience, a deep understanding of direct response marketing, and demonstrated experience using AI tools throughout creative concepting and development.
• They will use AI to accelerate ideation, explore concepts, and improve creative outcomes while upholding brand stewardship and quality control.

Responsibilities

• Lead concept development from insight through execution across direct mail, digital, and integrated campaigns.
• Collaborate with strategists, account teams, project managers, analytics teams, and production partners to ensure creative excellence.

Skills

Copywriting

Design

Direct response marketing

AI tools for creative concepting

Tools

AI tools for creative concepting

Job description

Associate Creative Director

$95k-130k plus bonus

For more information on benefits and what we offer please visit us at https://www.exlservice.com/us-careers-and-benefits

The posted range is the hiring range for this role — a subset of the broader range available to employees over time — and reflects base salary across our national hiring scale. Final offers are based on several factors, including the candidate's skills and experience, internal pay equity, work location, market conditions for the role, and the specific scope and responsibilities of the position. The top of the range is reserved for candidates who notably exceed the requirements; the lower end applies to those with less experience or fewer preferred qualifications. For positions based in higher-cost zones (e.g., California, New York, New Jersey), actual compensation may exceed the posted range; your recruiter will share specifics during the process.

Position Overview

The Associate Creative Director partners with the Clients, Account Manager and Creative Director to develop and execute compelling, performance-driven creative solutions across direct mail, digital, and integrated marketing campaigns. This role is responsible for leading concept development from insight through execution, translating marketing objectives into breakthrough creative ideas that drive engagement and results.

The ideal candidate is a strong conceptual thinker with both copywriting and design experience, a deep understanding of direct response marketing, and demonstrated experience using AI tools throughout creative concepting and development. This individual will use AI to accelerate ideation, explore and refine concepts, develop messaging and visual directions, and improve creative outcomes while applying strong human judgment, brand stewardship, and quality control. They will work closely with strategists, account teams, project managers, analytics teams, and production partners to ensure creative excellence across all deliverables.