Associate Brand Manager / Sr. Associate Brand Manager- Therabreath Rinse

Church & Dwight; Ewing Township (NJ); Hybrid; USD 71,000 - 132,000; Full time

Benefits offered by this job

Hybrid work model

Medical benefits

401k with company match

Job summary

Church & Dwight is seeking an Associate Brand Manager / Sr. Associate Brand Manager for TheraBreath and Gravol products in the Personal Care SBU. The role contributes to annual organic growth targets and supports a cross-functional team with a focus on integrated marketing plans and retail activations.

The position is hybrid, based in Ewing, NJ, requiring in-person attendance Tue–Thu with remote work on Mon and Fri. BA/BS required; MBA preferred; 1+ year in Marketing in CPG/OTC.

Qualifications

• 1+ years in Marketing (CPG, OTC, Cosmetics)
• Excellent analytical skills and experience with category analysis and forecasting
• Familiarity with consumer marketing research tools such as Nielsen or IRI data
• Strong project management and communication skills (written, verbal, presentation, interpersonal)

Responsibilities

• Assist in developing the brand's integrated marketing plan and execute it consistently with brand strategy.
• Support briefing processes to external agencies and manage brand activities (media, promotions, sampling, events, etc.).
• Lead day-to-day brand operations including volume forecasting and brand financials.
• Oversee retail activations, shelf presence, packaging, and in-store displays; assist shopper marketing programs.
• Develop market understanding including categories, channels, and competitors.
• Handle business tracking, competitive updates, inventory-driven changes, displays, and promo packs; coordinate with Consumer Services.

Skills

Marketing

Analytical skills

Communication skills

Education

Bachelor's degree

MBA preferred

Tools

Nielsen data

IRI data

Job description

A collective energy and ambition. A place where you can make a real difference.

We're a company that genuinely cares about our people, our products, our consumers and the environment.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

Job Summary

Church & Dwight is seeking a Associate Brand Manager / Sr. Associate Brand Manager to join our team. This role is responsible for assisting in leading projects for TheraBreath oral care and Gravol nausea relief for the Personal Care Strategic Business Unit (SBU) contributing to achievement of annual organic growth targets.

Work Environment

• Hybrid: This is a hybrid role based in Ewing, NJ and requires in person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays.

Role Accountabilities and Responsibilities

• Assist in the development of the brand's integrated marketing plan.Execute the integrated marketing plan, ensuring consistency with brand strategy and brand communication plan.

• Work with the managers to support the briefing process to external communication agencies. Be accountable for the execution of specific brand activities (e.g. media plan, consumer and trade promotion activities, special packs, sampling, PR programs, event marketing, direct marketing, etc.).

• Lead the execution of the day to day operational activities, including brand volume forecasting and brand financial plans.

• Lead the execution of retail activations including shelf presence and packaging, and in-store displays. Assist with execution of shopper marketing programs.

• Develop in-depth understanding and become an expert in the market - the business environment in which our brands compete, to include product category segments, channels, etc.

• Lead the following business/operational activities: business tracking & updates; competitive tracking; management of inventory based changes; displays; promotional or bonus packs; and alternative channels. Additionally, lead interactions with Consumer Services.

Education and Experience

• BA/BS required; MBA strongly preferred.

• 1+ years in Marketing (CPG, OTC, Cosmetics).

• Excellent analytical skills and experience with category analysis and forecasting.

• Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.

• Strong project management skills and communication skills (written, verbal, presentation, and interpersonal).

Compensation and Benefits

The U.S. base salary range for this full-time position is $71,000-$131,700. This position is also eligible for a bonus.

As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave. U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.

The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity. Compensation decisions are dependent upon the facts and circumstances of each position and candidate.

#LI-Hybrid

Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/