Associate Brand Manager

DESIGNLIBRO INC; Mason City (IA); Remote; USD 70,000 - 100,000; Full time

Job summary

A remote position for an Associate Brand Manager at a leading company specializing in pet tech. Ideal candidates will support and execute brand campaigns while ensuring consistency and developing strategic partnerships. We seek a creative thinker with strong communication skills who is passionate about improving pets' lives through tech.

Benefits

Medical, Dental, Vision

Paid Time Off

401K with company match

Remote work flexibility

Qualifications

• 3+ years experience in brand marketing or related field.
• Strong written and visual communication skills.
• Proven ability to contribute to brand strategy.

Responsibilities

• Assist in planning and executing integrated marketing campaigns.
• Lead brand initiatives from strategy to rollout.
• Ensure brand consistency across all touchpoints.

Skills

Brand Strategy

Creative Marketing

Consumer Insights

Analytical Skills

Communication

Education

Bachelor’s degree in Marketing, Communications

Job description

Associate Brand Manager Location: Remote, West Coast Preferred Type: Full-Time

Who we are

Since 2019, Petlibro has grown into one of the best-selling pet tech brands globally. From smart feeders with app insights to ultra-filtered automatic fountains, our award-winning products are designed to magnify the bond between your pet and you.

Who we need on our team

We’re looking for a driven and imaginative Associate Brand Manager to join our growing global Brand team. This role will support the development and execution of brand campaigns that bring Petlibro’s mission to life, while building deeper connections with pet parents around the world. This individual will bring a passion for consumer tech products, creative marketing instincts, and a sharp eye for brand storytelling. If you’re a pet lover with a head for strategy and a heart for creativity, we’d love to meet you.

What you'll do

Support brand campaign rollouts: Assist in the planning and execution of national, integrated marketing campaigns.

Own brand initiatives: Lead the development and execution of select brand or product initiatives from strategy to rollout.

Lead international localization efforts: Own the adaptation of brand initiatives for markets outside the U.S., managing internal stakeholders and external partners to ensure culturally nuanced, on-brand execution.

Ensure brand consistency: Act as a steward of the Petlibro brand by guiding and reviewing creative outputs to ensure alignment with brand voice, visuals, and strategy across all touchpoints.

Drive brand partnerships: Identify strategic brand partners, lead activation planning and execution, and nurture ongoing relationships to expand reach, reinforce brand values, and create meaningful consumer moments.

Activate retail marketing: Support the development and execution of offline marketing programs across retail partners, including in-store signage, co-branded campaigns, and seasonal promotions.

Team Coordination. Assist with vendor communications, invoice tracking, cross-team communication and other tasks assigned by Sr. Brand Lead.

Most importantly

You love pets—and believe tech can improve the lives of both pets and their people.

You’re both analytical and creative, comfortable toggling between performance metrics and big ideas.

You’re curious, collaborative, and always eager to learn more about consumers, trends, and emerging platforms.

You’re organized and adaptable, thriving in a fast-paced, cross-functional environment.

Our requirements

3+ years of experience in brand marketing, consumer goods, or a related field

Proven ability to contribute to the development and execution of brand strategy

Strong written and visual communication skills

A sharp eye for detail and high standards for creative output

Qualifications

Bachelor’s degree in Marketing, Communications, or related field

Familiarity with DTC, ecommerce, or pet industry experience is a plus

Benefits

Medical, Dental, Vision

Paid Time Off

401K with company match

Remote work flexibility

This is a remote position.