Associate Brand Manager

Turn 14 Distribution; Keller (TX); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Competitive Pay Structure

Medical, Dental, FSA benefits

Benefits Available Day 1

Generous PTO & Holidays

401(K) Match

Tuition Reimbursement

Company-Sponsored Events

Subsidized Part Purchasing Program

Job summary

Turn 14 Powersports is seeking an Associate Brand Manager to support development and execution of strategies that drive brand growth and enhance market perception. You will analyze market trends, competitors, and consumer behavior to inform brand positioning and product initiatives.

You will collaborate with vendors, distributors, dealers, and advertising partners to create marketing materials and track brand performance through KPIs, while assisting in launches, promotions, and events for the

Qualifications

• Bachelor’s degree in marketing, business, or communications or related field.
• 1–3 years in marketing, sales, brand management, or related role.
• Understanding of market research, competitor analysis, and trends.
• Strong teamwork, communication, and presentation skills.
• Creative problem solving with meticulous planning and execution.
• Familiarity with graphic design tools and data reporting is a plus.

Responsibilities

• Assist in developing and implementing strategies that drive brand growth.
• Analyze competitors, trends, and consumer behaviors to guide decisions.
• Create marketing materials including press, artwork, and digital/print content.
• Track brand performance using KPIs and suggest improvements.
• Support budgets, schedules, and marketing activities to meet goals.
• Coordinate product launches, promotions, and events for Powersports audience.
• Contribute to retail packaging concepts and in-store displays.
• Collaborate with agencies and internal teams on campaigns.
• Build partnerships with affiliates to strengthen brand presence.
• Gather feedback from vendors, distributors, and dealers for improvements.

Skills

Analytical Skills

Communication Skills

Creative & Innovation

Strategic Thinking

Project Management

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related

Tools

Microsoft Office

Google Workspace

Graphic design tools

Job description

Associate Brand Manager

Location: Keller, TX Company: Turn 14 Powersports Schedule: Full-Time | Monday-Friday Work Arrangement: Onsite

Position Overview

Turn 14 Powersports is seeking a motivated and detail-oriented Associate Brand Manager to support the development and execution of strategies that drive brand growth and enhance market perception. This role will assist in analyzing market trends, competitor activities, and consumer behavior to inform brand positioning and product initiatives.

The Associate Brand Manager will collaborate with internal teams, vendors, distributors, dealers, and advertising partners to support marketing initiatives and strengthen brand presence within the Powersports industry. This role will contribute to the creation of marketing materials, including press releases, artwork, digital media, retail packaging concepts, and in-store displays, while also helping track and report brand performance through key performance indicators (KPIs).

Essential Job Functions

• Assist in developing and implementing strategies that support brand growth within the competitive Powersports industry.

• Gather and analyze information on competitors, consumer trends, and shopping behaviors to help guide brand and marketing decisions.

• Support the creation of marketing materials such as press releases, artwork, and digital or print content to build brand awareness and engagement.

• Help track brand performance using key metrics and contribute ideas for improving results.

• Support efforts to meet profit goals, maintain project schedules, and manage marketing activities within established budgets.

• Assist in organizing and coordinating product launches, promotions, and events for the Powersports audience.

• Contribute to retail packaging concepts and in-store marketing displays that enhance brand visibility and sales.

• Collaborate with advertising agencies and internal teams to help execute marketing campaigns.

• Help build and maintain partnerships and affiliations that strengthen the brand's presence within the Powersports industry.

• Communicate regularly with vendors, distributors, and dealers to collect feedback that supports product and marketing improvements.

• Perform other duties as assigned.

Core Competencies

• Analytical Skills: Ability to interpret market trends, consumer behavior, and competitive activity.

• Communication Skills: Ability to communicate brand messages clearly and effectively across various audiences.

• Creative & Innovation Skills: Ability to contribute engaging marketing concepts, campaigns, and strategies.

• Strategic Thinking Skills: Ability to understand business challenges and contribute to solutions across multiple functions.

• Project Management Skills: Ability to organize and manage multiple initiatives simultaneously while maintaining timelines and priorities.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

• 1-3 years of experience in marketing, sales, brand management, or a related role within the Powersports industry or a comparable consumer market.

• Basic understanding of market research, competitor analysis, and trend identification.

• Strong teamwork, communication, and presentation skills with the ability to collaborate across departments.

• Creative problem-solving skills and strong attention to detail in both planning and execution.

• Familiarity with graphic design tools and data reporting is a plus.

• Interest in or hands-on experience with Powersports products or market segments preferred.

• An equivalent combination of education and relevant experience will be considered.

Knowledge, Skills & Abilities

• Proficiency in Microsoft Office and Google Workspace applications.

• Familiarity with graphic design tools and experience preparing written reports is a plus.

• Strong written and verbal communication skills, with the ability to collaborate effectively across teams.

• Basic technical understanding of Powersports market segments or a willingness to learn.

• Strong interpersonal and presentation skills.

• Excellent attention to detail and follow-through.

• Effective time management and organizational skills.

• Creative thinker with an interest in contributing to innovative marketing ideas and campaigns.

• Professional and courteous demeanor with the ability to work effectively in a team environment.

• Comfortable working in a dynamic, fast-paced, and diverse setting.

• Analytical mindset with the ability to interpret data and assist in evaluating marketing performance.

Working Conditions

• Primarily based in a professional office environment at our Keller, Texas location.

• The noise level is generally moderate.

• Regular use of standard office equipment, including laptop, printer, phone, and related technology.

• Occasional interaction with vendors, distributors, dealers, agency partners, and other external stakeholders may be required.

There at Every Turn: Our Benefits

At Turn 14 Powersports, we believe our people are our greatest asset. We offer a comprehensive benefits package designed to support our employees both professionally and personally.

• Competitive Pay Structure

• Company-Sponsored Insurance - Medical, Dental, FSA, and Dependent Care Accounts

• Benefits Available Day 1

• Generous PTO and Paid Holidays

• 401(K) Match

• Tuition Reimbursement

• Company-Sponsored Events

• Subsidized Part Purchasing Program