Assistant Manager, Group Sales - Crayola Experience

Crayola; Orlando (FL); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Annual bonus potential

401k matching

Healthcare benefits

Employee discounts

Job summary

Crayola Experience Orlando is seeking an Assistant Manager of Group Sales to develop and execute a group sales strategy for bus groups, social markets, meetings, and corporate groups. You will lead a Group Sales team, create territories, and provide regular performance reports to forecast revenue and growth.

The role requires at least 5 years in sales, experience managing a sales team, and strong CRM proficiency. Availability for days, evenings, weekends, and holidays is expected.

Qualifications

• Must have at least 5 years of sales experience.
• Previous experience managing a sales team.
• Previous experience developing sales presentations, sales collateral & kits.
• Previous experience in sales forecasting preferred.
• Must be flexible and available to work days, evenings, weekends, and holidays as needed.
• Must have reliable transportation for travel to potential customer sites.
• Demonstrated ability to adhere to guest services procedures.
• PC proficiency and experience with CRM required.
• Strong interpersonal and organizational skills required.
• Excellent verbal and written communication in English.
• Ability to manage multiple functions and multitask.

Responsibilities

• Achieve annual sales goals and objectives.
• Leading group sales staff and contacting new group accounts weekly to promote visitation.
• Prepare and distribute daily, weekly & monthly reports for Group Sales categories.
• Provide weekly/monthly reports and budget forecasts for Group Sales.
• Coordinate with other departments to share leads and plan events.
• Oversee collateral material distribution and sales tools development.
• Manage billing and collections for Group Sales and post charges.

Skills

CRM experience

Sales leadership

Forecasting

Territory planning

B2B sales

Tools

CRM

Job description

Crayola has inspired children to express their creativity since 1903. Crayolians take pride in fulfilling our mission of helping parents and educators raise creatively alive children around the world. Join our team and be part of an iconic brand that develops quality art products and experiences that are loved by families and preferred by teachers. Our company culture is mission focused, and encourages fun, collaboration, transparency, and helping others. Crayola believes our workforce benefits from a broad spectrum of diverse ideas and perspectives which enables us to understand our consumers better.

Assistant Manager, Group Sales - Crayola Experience Orlando, FL

GENERAL SUMMARY:

Create a group sales strategy to generate new and return business to the Crayola Experience. Develop sales territories and generate incremental profitable revenues from bus groups, social markets, meetings, and corporate groups. Educate the local and external markets on the Crayola Experience. Direct the Group Sales staff on all aspects of newly contracted groups. Provide weekly/monthly reports by category and plan forecasts for Group Sales.

PRINCIPAL DUTIES & RESPONSIBILITIES:

• Achieve annual sales goals and objectives.
• Responsible for all department ticket sales by managing group sales force and contacting new group accounts weekly to promote visitation to the Crayola Experience.
• Achieve sales goals established with the department manager and general manager.
• Prepare and distribute daily, weekly & monthly reports for various Group Sales categories affected by all group business.
• Provide weekly/monthly reports and budget forecasts for Group Sales.
• Establish a weekly call pattern that will generate new accounts and service existing accounts for new and return business.
• Manage Group Sales team in generating new and prior group business via sales calls, telemarketing, sales blitzes, email blasts, newsletters, mailings, tradeshows, etc.
• Cooperate and work with other departments, in sharing leads and/or any other activity that will generate new business.
• Coordinate with other department managers to communicate and accommodate special group events and planning needs.
• Coordinate exhibit setup and development and represent Crayola Experience at tradeshows.
• Oversee collateral material distribution in the market to increase awareness of the Crayola Experience.
• Develop sales tools, collateral, kits, etc.
• Oversee the billing and collection of all Group Sales and post charges and payments accordingly.
• Manage sales team employees; including training, time/attendance, and performance management.
• Participate in the Manager of the Day rotation and assumes overall management responsibility across all department in that role.

JOB SPECIFICATIONS:

• Must have at least 5 years of sales experience.
• Previous experience managing a sales team.
• Previous experience developing sales presentations, sales collateral & kits.
• Previous experience in sales forecasting preferred.
• Must be flexible and available to work days, evenings, weekends, and holidays as needed.
• Must have reliable transportation (properly insured and registered vehicle) for travel to potential customer sites.
• Demonstrated ability to adhere to appropriate guest service, admission, and programming procedures and policies.
• PC proficiency and experience with CRM required.
• Strong interpersonal and organizational skills required.
• Effective oral and written communication skills coupled with strong interpersonal skills.
• Must have a good command of the English language, both written and verbal.
• Demonstrated ability to manage multiple functions and multitask.

SUPERVISORY RESPONSIBILITIES:

• Carries out supervisory responsibilities following the organization’s policies and applicable laws. This position will supervise multiple Group Sales personnel. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

PHYSICAL CONDITIONS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the employee is frequently required to sit, talk, and hear. The employee is occasionally required to walk; use hands and fingers to operate, handle, or feel objects, tools, or controls; and reach with hands and arms. The employee must occasionally lift and/or move over 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus.

DISCLAIMER: The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

WHY CRAYOLA?

• Kid Inspired Culture
• Free Admission to Crayola Experience for Employees
• Community Volunteerism Opportunities
• Annual Bonus Potential for all Full‑Time Employees
• Company Matched 401k & Employee Value Sharing Plan
• Comprehensive Healthcare Benefits for Eligible Employees
• Education Assistance Program
• Wellness Programs
• Employee Resource Groups
• Generous Product Discounts Onsite & Online
• Company Sponsored Employee Events
• Discounts on a wide variety of products and services—automotive, electronics, fitness, travel and entertainment

Green is our favorite color! Crayola cares about the environment and responsibly makes the products you love. Learn more about Crayola's creative solutions for greener tomorrows: https://www.crayola.com/about-us/sustainability

Crayola is committed to providing competitive market compensation. Our pay ranges are established using reliable market data and consider factors such as job responsibilities, industry benchmarks, and geographic location.

Individual starting pay is determined by a candidate's skills, experience and qualifications. This role is eligible to participate in an annual incentive plan as per plan guidelines. For a full list of Crayola benefits, please visit https://www.crayola.com/company/employee-benefits.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.