Benefits
- Employee discounts
- Health insurance
- Opportunity for advancement
- Training & development
As a UFC Gym brand ambassador, the Assistant General Manager (AGM) represents UFC Gym and ensures Membership Specialists (MS) provide a welcoming, informative, differentiated, high energy, and incredible experience for all prospective members during gym visits. The position indirectly supervises the MS team with support from the GM, and AGM is held accountable for assisting the GM in achieving gym membership goals, private coaching attachment, and other sales goals.
Essential Duties & Responsibilities
- Perform and/or assist the GM in Personal Production, Weekend Management/Leadership, Staffing, Training, and Performance Management.
- Execute sales on key metrics: lead generation, appointment setting, and guest engagement to meet financial targets.
- Inspire guests to purchase memberships by listening to their goals, presenting UFC Gym in a way that best connects, and establishing trust through transparent pricing.
- Ensure personal membership execution and department compliance with monthly targets in New Member Sales, Electronic Funds Transfer, and Point of Sale Private Coaching.
- Achieve minimum goals by gym and bridge the performance gap between the membership team and monthly targets.
Weekend Management & Planning
- Contribute to the development of the gym’s financial, expense, and operating plan for the month.
- Develop weekend membership plans to deliver financial and retention goals with contribution from MS’s.
- Set revenue and labor targets for weekends/month, and identify areas for improvement.
- Set monthly, weekly, and daily targets to challenge but stay attainable.
- Assist the GM with managing the MS schedule within the budgeted hours.
- Collaborate with the weekend team across departments to deliver a great member and guest experience.
- Report weekly and monthly results to the GM and VP of Sales regarding gym financials.
- Act as the “Manager on Duty” during weekends when no other managers are present.
Guest Experience / Team Member Experience
- Establish a fun, safe, healthy, and community‑focused gym culture that delivers high member satisfaction and maximum profitability.
- Model excellent member experience by walking the gym and collecting member feedback to identify training opportunities.
- Resolve elevated member concerns on weekends and conduct on‑the‑spot coaching to prevent recurrence.
- Monitor gym appearance and ensure timely resolution of problems.
- Ensure compliance with the Company’s Time & Labor policy for all MS’s.
- Implement company policies, procedures, programs, and promotions efficiently on weekends.
- Maintain safety of employees, members, and gym property on weekends.
- Be present on the gym floor and locker rooms to ensure a clean and safe environment while building relationships for prospecting.
- Assist the front desk to greet members and promptly address their needs.
Staffing and Development
- Assist in Membership Specialist selection by reviewing applications, interviewing, and making hiring recommendations to the GM.
- Train the MS team on lead generation, member promotions, referrals, appointments, shows, local events, outside marketing, and guest passes.
- Train MS team on current marketing campaigns for effective communication.
- Conduct or facilitate weekly meetings with MS’s to review performance and provide guidance toward achieving individual and gym goals.
Required Qualifications
Knowledge, Skills & Abilities
- Experience managing reports, budgeting, revenue, payroll, or demonstrated math analytical/ratio skills; fitness industry knowledge preferred.
- Strong organizational skills and customer service orientation with proven results.
- Basic computer skills (MS Office, Internet).
- Strong leadership, communication, time management, and analytical abilities.
Minimum Certifications / Educational Level
- High School Diploma or GED required; Bachelor’s Degree preferred.
Minimum Experience
- 1‑2 years of management experience supervising 3‑10 employees preferred.
- 1‑2 years of sales or related experience preferred.