Assistant Fitness Director/Lead Coach

Workout Anytime; Raleigh (NC); On-site; USD 42,000 - 72,000; Full time

Benefits offered by this job

Opportunity for advancement

Profit sharing

Company parties

Bonus based on performance

Competitive salary

Employee discounts

Free uniforms

Training & development

Wellness resources

Job summary

Workout Anytime is seeking a results-driven professional to start as Assistant Fitness Director with a fast track to Fitness Director. You will grow the personal training department, sell programs, coach coaches, recruit and develop leaders, and build a profitable department.

You will work with club leadership to generate client results, track KPIs, and earn performance-based compensation as you expand to multi-club leadership and regional opportunities.

Qualifications

• Experience working in a gym or personal training environment.
• Experience selling personal training or coaching services.
• Ability to conduct consultations and close training agreements.
• Knowledge of personal training KPIs.
• A nationally accredited certification such as NASM, ACE, ISSA, or equivalent.
• Strong communication, follow up, and relationship-building skills.
• Willingness to prospect, make calls, work leads, and ask for referrals.
• The work ethic required to build a meaningful client base.

Responsibilities

• Conduct fitness consultations and assessments.
• Sell personal training programs.
• Build and service your own client base.
• Generate leads and book consultations.
• Follow up with prospects and former clients.
• Drive personal training revenue.
• Track sales, sessions, retention, and KPIs.
• Coach trainers on sales, service, and production.
• Help recruit, onboard, and develop coaches.
• Create activity when appointments are slow.
• Deliver measurable client results.

Skills

Sales

Coaching

Leadership

Communication

Prospecting

Client retention

Relationship-building

Education

Certification: NASM/ACE/ISSA or equivalent

Job description

Benefits:

• Opportunity for advancement
• Profit sharing
• Company parties
• Bonus based on performance
• Competitive salary
• Employee discounts
• Free uniforms
• Training & development
• Wellness resources

Workout Anytime | Fitness Leadership Development Track

We are acquiring and developing Workout Anytime clubs with the goal of becoming one of the largest franchise groups in the country. We need fitness leaders who can sell personal training, produce results, develop coaches, and eventually own an entire department.

This position begins as an Assistant Fitness Director with a fast track toward Fitness Director.

Assistant Fitness Director Fitness Director Multi Club Fitness Leadership Regional Leadership

Advancement is earned through production, leadership, and consistency. If you can build a client base, convert consultations into training clients, deliver results, and help other coaches become productive, we want to give you more responsibility quickly.

What You Will Do

You will work directly with club leadership to grow the personal training department, including:

• Conducting fitness consultations and assessments
• Selling personal training programs
• Building and servicing your own client base
• Generating leads and booking consultations
• Following up with prospects and former clientsDriving personal training revenue
• Tracking sales, sessions, retention, and other KPIs
• Coaching trainers on sales, service, and production
• Helping recruit, onboard, and develop coaches
• Creating activity when appointments are slow
• Delivering measurable client results

You are not being hired only to train sessions.

You are being developed to build and lead a profitable personal training department.

The Standard

We want a producer who can lead from the front.

Someone who can understand what a prospect needs, confidently recommend the right program, and ask for the sale.

Someone who knows their numbers, follows up consistently, accepts coaching, and takes ownership when performance falls short.

Before you lead trainers, you must prove that you can produce. Before you own the department, you must prove that you can help others produce too.

Required Experience

Applicants must have:

• Experience working in a gym or personal training environment
• Experience selling personal training or coaching services
• The ability to conduct consultations and close training agreements
• Knowledge of personal training KPIs
• A nationally accredited certification such as NASM, ACE, ISSA, or equivalent
• Strong communication, follow up, and relationship-building skills
• The willingness to prospect, make calls, work leads, and ask for referrals
• The work ethic required to build a meaningful client base

Leadership experience is preferred, but you do not need to have already been a Fitness Director. You do need evidence that you can sell, coach, and perform.

Compensation and Growth

This position includes base compensation plus significant performance-based earning opportunities.

You will be compensated for your personal production, including training revenue and personal training sales. As your responsibility grows, your compensation and leadership opportunity grow with it.

Our goal is to move the right person into a Fitness Director role as soon as they demonstrate the required sales, production, client retention, leadership, and operational metrics.

As we add locations, successful Fitness Directors will have opportunities to move into multi club and regional fitness leadership.

Who Should Apply

Apply if you love fitness, know how to sell personal training, want to develop people, and are motivated by performance-based compensation.

If you only want to train sessions and wait for clients to be handed to you, this is not the right opportunity.

If you want to build a department, lead a team, and grow with an expanding company, we should talk.

Talk soon!