Arts Marketing & Website Lead

The Santa Fe Opera; Santa Fe (NM); On-site; USD 65,000 - 90,000; Full time

Job summary

The Santa Fe Opera is seeking a Marketing & Website Manager to lead marketing initiatives, oversee the company website, and manage e-campaigns and publications to ensure brand consistency and a high-quality user experience. This role spans technical, creative, and strategic duties with strong project management and cross‑department collaboration.

Responsibilities include content strategy with the Director of Marketing, ensuring branding and voice across platforms, managing email campaigns,

Qualifications

• Bachelor’s degree with arts or related field preferred.
• 2–3 years’ experience with HTML and CRMs such as WordPress and/or Wagtail.
• Knowledge of Tessitura and TNEW.

Responsibilities

• Develop materials and website content aligned with branding.
• Steer messaging consistency across platforms.
• Lead email campaigns and coordinate with design agencies.
• Collaborate with IT on website projects and troubleshoot.
• Coordinate website updates with departments throughout the year.
• Manage Substrakt tasks for the digital platform.
• Oversee on-sale of each season and archiving of past seasons.
• Maintain the JotForm forms and student discount program.
• Provide after-hours or weekend support when needed.

Skills

HTML

WordPress

Wagtail

Tessitura

CRM

Copywriting

Project management

Graphic design

Education

Bachelor’s degree

Opera/arts background preferred

Tools

Substrakt

JotForm

TNEW

WordPress

Wagtail

Photoshop

InDesign

Illustrator

Job description

The Santa Fe Opera is seeking a Marketing & Website Manager to lead marketing initiatives, oversee the company website, and manage e-campaigns and publications to ensure brand consistency and a high-quality user experience. This role spans technical, creative, and strategic duties with strong project management and cross‑department collaboration.

Responsibilities include content strategy with the Director of Marketing, ensuring branding and voice across platforms, managing email campaigns,