Architect of Digital Experiences Marketing

Pfizer

New York (NY)

Hybride

USD 215 000 - 358 000

Plein temps

Il y a 5 jours
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Avantages offerts par ce poste

Relocation assistance
Bonus program
Comprehensive benefits

Résumé du poste

Pfizer is seeking a Senior Director, Digital Experiences Marketing Lead to shape the strategic marketing vision for Pfizer’s digital experiences. You will translate customer, product, and platform needs into connected marketing strategies that drive engagement and business outcomes.

The role leads four GTM leads, collaborates with matrixed teams, and aligns priorities to deliver customer-centric experiences across priority journeys.

Qualifications

  • Bachelor’s degree with 12+ years or MBA/MS with 10+ years in marketing, digital strategy, omnichannel marketing, or related roles.
  • Minimum 5+ years leading marketing teams and cross-functional influence in a matrixed setting.
  • Experience partnering with technology, analytics, brand, and agency teams to deliver complex marketing initiatives at scale.

Responsabilités

  • Shape the vision, priorities, and roadmap for the marketing of Pfizer’s digital experiences across platforms.
  • Translate strategy into concrete marketing plans, content priorities, and launch readiness.
  • Connect consumer and HCP experiences across Pfizer digital platforms to deliver aligned journeys.
  • Lead, coach, and develop four direct reports; foster innovation, accountability, and excellence.

Connaissances

Marketing leadership
Digital marketing strategy
Cross-functional leadership
Analytics & KPIs
Stakeholder management

Formation

Bachelor’s degree with 12+ years / MBA/MS with 10+ years

Outils

DPX collaboration
Agency management tools

Description du poste

Pfizer is seeking a Senior Director, Digital Experiences Marketing Lead to shape the strategic marketing vision for Pfizer’s digital experiences. You will translate customer, product, and platform needs into connected marketing strategies that drive engagement and business outcomes.

The role leads four GTM leads, collaborates with matrixed teams, and aligns priorities to deliver customer-centric experiences across priority journeys.

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