Applied Intelligence Lead - Data-Driven Marketing

Mergeworld; Denver (CO); Hybrid; USD 88,450 - 129,750; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

401K

Flexible Time off & Holidays

Job summary

Mergeworld in Denver, Colorado is seeking a Manager of Applied Intelligence to lead performance reporting and analytics for clients. This role focuses on maximizing marketing ROI through detailed measurement and testing strategies.

The ideal candidate should have 5-7 years of experience in digital analytics, expertise in Adobe or Google Analytics, and strong client communication skills. The position encourages collaborative work across different teams and industries.

Qualifications

• 5-7 years of digital analytics experience.
• Hands-on experience using data for client presentations.
• Experience managing data analytics teams.

Responsibilities

• Lead performance reporting and analysis for client engagements.
• Proactive in data analysis to identify insights.
• Define and track key performance indicators.

Skills

Digital analytics experience

Adobe Analytics or Google Analytics solutions

Data-driven environment experience

Advanced Excel or Google Sheets

Communication with clients

Education

Bachelor's Degree in related discipline

Tools

Adobe Launch

Google Tag Manager

SQL

Python

Job description

Mergeworld in Denver, Colorado is seeking a Manager of Applied Intelligence to lead performance reporting and analytics for clients. This role focuses on maximizing marketing ROI through detailed measurement and testing strategies.

The ideal candidate should have 5-7 years of experience in digital analytics, expertise in Adobe or Google Analytics, and strong client communication skills. The position encourages collaborative work across different teams and industries.