API Product Marketing Lead for Developers

Synthesia Limited; New York, Northern (NY, KY); Hybrid; USD 150,000 - 230,000; Full time

Job summary

Synthesia is the world's leading AI video platform for business, enabling API integrations and developer tools to power real-time video generation. The API focus will extend Studio capabilities with a scalable GTM motion for developers.

You will be the first product marketing hire dedicated to the API, crafting developer messaging, coordinating launches, and building programs to win developers and enterprises alike.

Qualifications

• Experience building from scratch in product marketing for APIs.
• Proven ability to market to developers and enterprise audiences.
• Strong written and verbal communication, with senior stakeholder management.

Responsibilities

• Define GTM strategy for the API product from scratch.
• Write developer-facing messaging and technical content.
• Lead launch planning and cross-functional collaboration.
• Engage with senior stakeholders to align programs and priorities.

Skills

APIs

Developer marketing

Stakeholder mgmt

Product marketing

Communications

Job description

Synthesia is the world's leading AI video platform for business, enabling API integrations and developer tools to power real-time video generation. The API focus will extend Studio capabilities with a scalable GTM motion for developers.

You will be the first product marketing hire dedicated to the API, crafting developer messaging, coordinating launches, and building programs to win developers and enterprises alike.