Analyst, Marketplace Insights

levistraussandco; San Francisco (CA); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Levi Strauss & Co. is seeking an Marketplace Insights Analyst to join the Global Marketplace Insights team in San Francisco. You will help inform marketing decisions by translating consumer and marketplace data into clear insights.

Collaborate with Global Marketing, Strategy, and Campaign teams to ground campaigns in consumer needs. You will rise as a curious, analytical storyteller who guides brand growth through data-driven recommendations.

Qualifications

• Bachelor's degree in Marketing, Psychology, Business, Economics, Sociology, Statistics, Analytics, or a related field.
• 0-4 years of experience in consumer insights, market analytics, consulting, brand strategy, or a related discipline.
• Proficiency with AI-enabled research and productivity tools; apply validation and quality-control practices.

Responsibilities

• Analyze consumer, cultural, brand, and marketplace trends to identify opportunities and risks.
• Translate data into clear, applicable recommendations for partners.
• Support campaign concept testing, message testing, and post-campaign learning.
• Develop recurring dashboards, trackers, and reporting deliverables.
• Prepare presentations for senior leaders and partners.
• Coordinate research timelines and manage external agency relationships.

Skills

Analytical skills

Storytelling

PowerPoint

Excel

AI-enabled research

Social listening

Education

Bachelor's degree in Marketing/related fields

Tools

Data visualization tools

Job description

Calling all originals: At Levi Strauss & Co., you can be yourself - and be part of something bigger. We're a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit - and your future.

We are looking for an Marketplace Insights Analyst to join the Global Marketplace Insights team at Levi Strauss & Co. In this collaborative role, you will help inform and inspire consumer-centric marketing decisions by translating consumer and marketplace data into clear, applicable business insights.

You will partner closely with Global Marketing, Strategy, Creative, and Marketplace Insights colleagues to ensure campaigns, messaging, and brand initiatives are grounded in a deep understanding of consumer needs, attitudes, behaviors, and cultural trends. This role is ideal for a curious, analytically strong individual who enjoys combining research and storytelling to influence brand growth. You will report to the Sr. Manager of Marketing Insights.

About the Job

Consumer & Marketplace Research

Support and, with appropriate guidance, own defined qualitative and quantitative research workstreams, from business-question framing and research design through analysis, synthesis and activation. Analyze consumer, cultural, brand, and marketplace trends to identify business opportunities and risks. Translate data into clear, applicable recommendations for partners. Use AI-enabled research and productivity tools to accelerate insight generation, synthesis, reporting, and knowledge management while maintaining appropriate human review and quality control. Summarize findings from proprietary research, syndicated data, social listening, secondary research, and internal data.

Campaign & Marketing Effectiveness

Support campaign concept testing, message and tagline testing, creative evaluation, and post-campaign learning. Partner with Global Marketing teams to understand consumer response to brand plans and activations. Help develop learning agendas for seasonal campaigns, brand projects, and priorities.

Consumer Council & Community Engagement

Manage Consumer Council operations, including participant engagement, session planning, recruiting coordination, facilitation, and reporting. Surface ongoing consumer feedback and new opportunities for partners. Convert direct consumer input into concise, grounded, and applicable recommendations.

Social Listening & Cultural Trends

Analyze social conversation, cultural trends, competitive activity, and latest issues to identify opportunities, risks, and possible effects for Levi's brand, marketing, and business strategy. Develop recurring reports and executive-ready summaries of brand performance, cultural signals, and competitive activity. Help integrate social and cultural insights into brand planning and campaign development.

Reporting & Insights Activation

Develop recurring dashboards, trackers, templates, and reporting deliverables. Prepare compelling presentations for senior leaders, Global Marketing, and partners. Support adoption and understanding of Marketplace Insights tools, resources, and best practices across the organization. Manage defined data requests and respond to ad hoc business questions with managerial guidance.

Project & Partner Management

Coordinate research timelines, inputs, and deliverables to ensure insights arrive in time to shape decisions. Support external agency and vendor relationships, including project setup, fieldwork coordination, quality control, and synthesis. Identify practical process improvements that increase the efficiency, consistency, and influence of the team's work.

About You

Bachelor's degree in Marketing, Psychology, Business, Economics, Sociology, Statistics, Analytics, or a related field. 0-4 years of experience in consumer insights, market analytics, consulting, brand strategy, or a related discipline. Working knowledge of quantitative and qualitative research methods and an interest in consumer behavior. Proficiency with AI-enabled research, and productivity tools and apply appropriate validation and quality-control practices to ensure insight accuracy. Make complex findings understandable. Proficiency in PowerPoint and Excel; experience with data visualization tools is preferred. Experience with social listening, survey research, consumer panels, syndicated data, brand health, campaign testing, or segmentation.

What Success Looks Like

Deliver accurate and decision-relevant insight reporting. Identify meaningful consumer, cultural, and marketplace signals and explain why they matter. Influence marketing decisions through clear evidence and applicable recommendations. Build trusted working relationships with Global Marketing and team members. Help strengthen LS&Co.'s consumer-centric culture through engaging, rigorous insight storytelling.

This is a hybrid work schedule based in our San Francisco, CA hea