Analyst – Advanced TV

She Runs It; Northern, New York (KY, NY); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Open company culture

Learning opportunities

401k with match

Medical, dental, vision

Job summary

Ampersand is the leading multiscreen TV data and insights company, delivering audience-first planning and advanced measurement for advertisers. We seek a data-driven professional to own addressable TV targeting, analytics reporting, and insights storytelling for our clients.

The role involves collaborating with agencies, data vendors, and internal teams to craft custom audiences and evaluate measurement studies. Strong Excel and PowerPoint skills are essential.

Qualifications

• 1-3 years of experience in a data role (publisher/agency/data provider).
• Familiarity with targeted media; Addressable TV a plus.
• Ability to synthesize insights from disparate data sources.
• Experience with multiple research methodologies; comfortable with 1st and 3rd party data sets.
• Mastery of Excel and PowerPoint.

Responsibilities

• Oversees all data needs for addressable TV targeting and measurement.
• Prepares analytics reports and visualizes insights; presents results to clients.
• Collaborates with Ampersand sales, data partners, and internal teams.
• Creates custom audience targets using data tools with external partners.
• Assesses feasibility of measurement studies and tracks costs of media plans.
• Benchmarks data and measurement results with the data team.
• Communicates needs and coordinates with data partners and operators.

Skills

Data analysis

Storytelling with data

Presentation skills

Tools

Excel

PowerPoint

Job description

Ampersand is Moving TV Forward. As the industry’s largest source of combined multiscreen TV inventory and viewership insights, we are changing the way TV is bought and measured. Powered by industry leading aggregated data insights, and with a commitment to protecting personal information, Ampersand gives advertisers true audience first planning, scale in execution, and advanced measurement of their TV investments.Ampersand reaches 120M multiscreen households and over 75% of addressable households in the U.S. (62M data-enabled households).Whether a local or national advertiser, we help clients reach their unique target audience and deliver their stories – anytime, anywhere and on whatever device.Ampersand is owned by Comcast Corporation, Charter Communications, Inc. and Cox Communications.For more information, please visit Ampersand atwww.ampersand.tv

WHAT YOU’LL BE DOING:

If you are fascinated with the evolution of the TV industry and uncovering customer insights with the best quality data, this is the place for you!

HOW YOU’LL BE CONTRIBUTING:

• Oversees all data needs tied to the addressable TV targeting and measurement process, working with ad agencies, data vendors, internal sellers, and ad operation managers
• Prepares analytics reports using internal and external data, crafts and visualizes insights, identifies recommendations; must be comfortable presenting results and telling a story to clients
• Works alongside Ampersand National Addressable Sales executives and responds to internal requests to support targeted and addressable TV initiatives
• Defines and creates custom audience targets using data management tools while collaborating with leading data companies
• Assesses feasibility of measurement studies associated with addressable TV campaigns and tracks costs related to media plan execution
• Contributes to benchmarking of data and measurement results in collaboration with Ampersand data team
• Communicates needs, solves problems with data partners, broadband and cable operators

WHAT YOU’LL BRING TO THE TABLE:

• 1-3 years’ experience in a data a role with a publisher, agency, or data/ researcher provider
• Demonstrated familiarity and interest in targeted media; Addressable TV experience preferred
• Ability to synthesize insights from disparate data sources
• Experience with multiple research methodologies, as well as comfort with working both 1st and 3rd party data sets
• Mastery of XLS and PPT

OUR VALUES:

• Trust
• Simplicity
• Bravery
• Inclusivity or Belonging
• Growth
• Balance

WHAT WE HAVE TO OFFER:

• Competitive salary
• Open company culture where you have the headroom to grow and legroom to run
• Opportunity to join a company revolutionizing the Advertising Technology industry
• Trust worthy, hardworking colleagues
• Opportunities to learn and grow
• Management, Sales, Executive Presence, Operations trainings; just to name a few!
• Comprehensive Medical, Dental, and Vision coverage
• Generous Time Off
• Work/Life balance
• 401k and Company matching
• Commuting benefits
• Other perks

Salary Range Disclaimer

The base salary range below represents the low and high end of the Ampersand salary range for this position in the New York City Metro Area. Please note that the salary range provided is a good faith estimate on the applicable range. Actual salaries will vary depending on factors including, but not limited to, experience and performance.

The range listed is just one component of Ampersand’s total rewards package for employees. Other rewards may include discretionary annual bonuses and / or overtime, commission, etc., as well as competitive benefits including PTO, medical & dental & vision benefits, 401K with employer match, short & long-term disability, basic life insurance, tuition reimbursement, pre-tax commuter benefits & flexible spending accounts.

Salary Range Transparency

This role has a base salary of $75,000 and a discretionary annual bonus.

Ampersand welcomes all qualified applicants to apply without regard to race, color, nationality, gender identity or expression, sexual orientation, religion, disability, or age. We are an equal opportunity employer committed to belonging, equity and diversity.If you need a reasonable accommodation to assist during the interview process, please contact a member of the Ampersand Recruiting team. In your message, please include a description of the specific accommodation you are requesting and the requisition number of the position for which you are applying.