Americas Brand Strategy & Commercialization Lead

Disney Media & Entertainment Distribution

Glendale (CA)

On-site

CAD 197,000 - 264,000

Full time

10 days ago

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Job summary

The Walt Disney Company is seeking a Senior Manager, Americas Brand Commercialization to lead regional brand strategies for Star Wars, Marvel, and 20th Century Studios portfolios. You will translate insights into actionable plans and drive alignment across cross-functional teams in the Americas.

Based onsite in Glendale, CA, you will develop Brand Plans, craft compelling presentations, and partner with global brand teams to maximize commercial impact while navigating a fast-paced entertainment

Qualifications

5-7 + years of progressive brand/franchise experience
Strong understanding of the Star Wars, Marvel, and 20th Century Studios brands and the broader organization
Excellent presentation skills and demonstrated ability to craft stories
Experience with Excel, Word, Keynote & PowerPoint, and other asset management software
Ability to build trust and strong relationships with studio partners, executives, and cross-functional partners. Agile and responsive - can thrive in ambiguous business situations
Proven ability to be resourceful, decisive, confident under pressure, and comfortable working in a fast paced, growth-oriented environment
Strong organizational and analytical skills; attention to detail
Outstanding creativity and drive; excellent written and oral communication and collaboration skills
Availability/flexibility in schedule that may include working on weekends
Available for business travel as needed. Possess a valid passport

Responsibilities

Represent the franchise as a confident and engaging storyteller, creating and delivering impactful presentations and communications that build alignment, advocacy, and excitement
Support & deliver Disney brand strategies for the Americas
Serve as the regional brand expert, maintaining a deep understanding of global brand objectives, content priorities, brand standards, and market opportunities
Lead the development of detailed Brand Plans that communicate strategic recommendations by synthesizing brand performance, financial analysis, consumer insights, market trends, retailer activity, and business priorities
Lead the creation and delivery of presentations, strategic narratives, updates, and planning materials for leadership, cross-functional teams, licensees, retailers, and other key partners
Establish and oversee key timelines, milestones, and cross-functional workstreams to ensure successful delivery of brand priorities and launches
Represent the brand in strategic partner discussions and high-impact external engagements, acting as a trusted and knowledgeable brand lead
Build strong relationships across global, regional, and cross-functional teams, driving alignment, improving ways of working, and ensuring clear and timely communication of brand priorities
Manage and develop a direct report