Amazon Shopper Insights & Growth Analytics Lead

Clorox Company

Oakland (CA)

Hybrid

USD 125,000 - 210,000

Full time

12 days ago

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Benefits offered by this job

Hybrid work model

Competitive benefits

Job summary

Clorox is seeking a Shopper Insights Manager to uncover why shoppers choose, buy, and return, and translate that understanding into clear recommendations that grow our Amazon business. You will bring the Amazon shopper to life and serve as a thought partner to the Amazon Sales team and Marketing teams.

You will lead the Amazon shopper learning agenda, connecting research with behavioral and commercial data to identify growth opportunities.

Qualifications

7+ years in Shopper Insights or related field
Amazon business experience required
Experience using Stackline (Beacon, Atlas, Shopper Analytics Panel)
Power BI or Tableau experience
Experience with Circana, NielsenIQ, or Numerator
Ability to present insights to senior leaders and customers

Responsibilities

Own and prioritize shopper and category learning plans for Amazon growth.
Uncover shopper motivations, purchase drivers, and barriers across Amazon and other channels.
Integrate research with data to explain trends and where to act.
Identify opportunities to grow the buyer base and improve conversion.
Translate findings into prioritized recommendations for assortment, price, content, and retail media.
Build stories and present recommendations to senior leaders and Amazon partners.
Collaborate with Field Sales, Marketing, Insights, and Analytics teams to assess results.
Develop forward-looking perspectives on shopper behavior and trends, using AI-enabled tools when helpful.