Amazon DSP Campaign Manager

Publicis Groupe; New York (NY); Presencial; USD 75.000 - 120.000; Jornada completa

Descripción de la vacante

Publicis Groupe in New York seeks a Manager, Amazon DSP to lead hands-on programmatic activation for the Amazon DSP across multiple retail media clients. You will own setup, optimization, and reporting, driving campaigns through Pacvue and Skai while managing budgets and ensuring accuracy.

This role partners with Publicis agency teams to align DSP activity with the broader media plan. You will train teammates, develop audience strategies, analyze results and present insights tied to client

Formación

• 4–6 years of programmatic media experience, including required hands-on experience with the Amazon DSP.
• Hands-on experience with Pacvue and Skai.
• Experience with Amazon Marketing Cloud is strongly preferred.
• Experience with The Trade Desk or DV360 is a plus.
• Experience with other retail media networks such as Walmart Connect, Instacart or Criteo is a plus.
• Advanced Excel and Google Sheets skills, including pivot tables and VLOOKUP.

Responsabilidades

• Plan and run full-funnel Amazon DSP campaigns that drive client business results.
• Own the hands-on setup, management and optimization of Amazon DSP campaigns, including managing them through Pacvue and Skai.
• Own budget management across multiple clients, including allocation, pacing, reconciliation and ensuring client-facing budget documents are accurate.
• Act as the team’s Amazon DSP expert, providing training and troubleshooting across the centralized team and Publicis agency partners.
• Develop audience, targeting and creative strategies based on client goals and media strategy.
• Report on campaign performance and provide insights and recommendations tied to client goals.
• Work with search, retail media and national media teams to connect Amazon DSP with the full media plan.
• Manage the Amazon relationship, including escalations, beta tests and new opportunities.
• Supervise and train a Senior Associate, Amazon DSP, including setting goals and managing day-to-day work.
• Help build best practices and standardized processes for the centralized team.

Conocimientos

Amazon DSP

Pacvue

Skai

Budget management

Excel & Sheets

Communication

Attention to detail

Collaboration

Herramientas

The Trade Desk

DV360

Descripción del empleo

Publicis Groupe in New York seeks a Manager, Amazon DSP to lead hands-on programmatic activation for the Amazon DSP across multiple retail media clients. You will own setup, optimization, and reporting, driving campaigns through Pacvue and Skai while managing budgets and ensuring accuracy.

This role partners with Publicis agency teams to align DSP activity with the broader media plan. You will train teammates, develop audience strategies, analyze results and present insights tied to client