Manager, DSP

Publicis Groupe; New York (NY); On-site; USD 75,000 - 120,000; Full time

Job summary

Publicis Groupe in New York seeks a Manager, Amazon DSP to lead hands-on programmatic activation for the Amazon DSP across multiple retail media clients. You will own setup, optimization, and reporting, driving campaigns through Pacvue and Skai while managing budgets and ensuring accuracy.

This role partners with Publicis agency teams to align DSP activity with the broader media plan. You will train teammates, develop audience strategies, analyze results and present insights tied to client

Qualifications

• 4–6 years of programmatic media experience, including required hands-on experience with the Amazon DSP.
• Hands-on experience with Pacvue and Skai.
• Experience with Amazon Marketing Cloud is strongly preferred.
• Experience with The Trade Desk or DV360 is a plus.
• Experience with other retail media networks such as Walmart Connect, Instacart or Criteo is a plus.
• Advanced Excel and Google Sheets skills, including pivot tables and VLOOKUP.

Responsibilities

• Plan and run full-funnel Amazon DSP campaigns that drive client business results.
• Own the hands-on setup, management and optimization of Amazon DSP campaigns, including managing them through Pacvue and Skai.
• Own budget management across multiple clients, including allocation, pacing, reconciliation and ensuring client-facing budget documents are accurate.
• Act as the team’s Amazon DSP expert, providing training and troubleshooting across the centralized team and Publicis agency partners.
• Develop audience, targeting and creative strategies based on client goals and media strategy.
• Report on campaign performance and provide insights and recommendations tied to client goals.
• Work with search, retail media and national media teams to connect Amazon DSP with the full media plan.
• Manage the Amazon relationship, including escalations, beta tests and new opportunities.
• Supervise and train a Senior Associate, Amazon DSP, including setting goals and managing day-to-day work.
• Help build best practices and standardized processes for the centralized team.

Skills

Amazon DSP

Pacvue

Skai

Budget management

Excel & Sheets

Communication

Attention to detail

Collaboration

Tools

The Trade Desk

DV360

Job description

Company description

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Overview

We’re looking for a Manager, Amazon DSP to join our centralized commerce activation team. This team supports retail media activation across agencies and clients within Publicis. You’ll lead hands‑on programmatic activation on the Amazon DSP, and you’ll get experience across a wide range of CPG clients, categories and Publicis agency teams. Hands‑on Amazon DSP experience is required, and candidates without it will not be considered.

Responsibilities

PRIMARY RESPONSIBILITIES:

• Plan and run full‑funnel Amazon DSP campaigns that drive client business results.
• Own the hands‑on setup, management and optimization of Amazon DSP campaigns, including managing them through Pacvue and Skai.
• Own budget management across multiple clients, including allocation, pacing, reconciliation and making sure client‑facing budget documents are accurate.
• Act as the team’s Amazon DSP expert, providing training and troubleshooting across the centralized team and Publicis agency partners.
• Use the full range of Amazon resources, including Amazon Marketing Cloud, Amazon audiences and Amazon’s Brand Innovation Lab, and keep up with new DSP features.
• Develop audience, targeting and creative strategies based on client goals and media strategy.
• Report on campaign performance and provide insights and recommendations tied to client goals.
• Work with search, retail media and national media teams to connect Amazon DSP with the full media plan.
• Manage the Amazon relationship, including escalations, beta tests and new opportunities.
• Supervise and train a Senior Associate, Amazon DSP, including setting goals and managing day‑to‑day work.
• Help build best practices and standardized processes for the centralized team.
• Reports to the SVP, Commerce Partnerships.

Qualifications

SKILLS NEEDED:

• 4–6 years of programmatic media experience, including required hands‑on experience with the Amazon DSP.
• Required: hands‑on experience with Pacvue and Skai.
• Proven experience managing budgets, pacing and reconciliation across multiple clients or accounts.
• Experience with Amazon Marketing Cloud is strongly preferred.
• Experience with The Trade Desk or DV360 is a plus.
• Experience with other retail media networks, such as Walmart Connect, Instacart or Criteo, is a plus.
• Advanced Excel and Google Sheets skills, including pivot tables and VLOOKUP.
• Confident presenter and clear communicator, with very strong attention to detail.
• Collaborative, proactive and takes ownership of their work.

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $75,050.00 - USD $120,159.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/19/2026.