Alumni Engagement Lead, Digital Platform & Programs

Penn State Lady Lions; State College (Centre County); On-site; USD 54,000 - 78,000; Full time

Job summary

Penn State seeks an Assistant Director of Alumni Relations to support the Smeal College of Business. The role collaborates across DDAR and Smeal teams, managing alumni engagement initiatives and the digital platform to grow participation and connections among alumni, students, and the college community.

The position requires strong relationship-building, communication, and project management skills, with travel within State College and occasional evenings/weekends as needed.

Qualifications

• Bachelor's Degree and at least 1 year of relevant experience.

Responsibilities

• Collaborate on alumni engagement strategies, including events, communications, and outreach to foster a sense of community.
• Articulate Penn State's needs, ambitions, and values through excellent informal and formal communications.
• Serve as the primary administrator and strategic lead for Smeal's digital alumni engagement platform.
• Develop and execute strategies to grow platform participation and meaningful connections among alumni, students, and the Smeal community.
• Create and manage engagement campaigns, affinity groups, networking opportunities, and content that drives ongoing participation.
• Monitor platform analytics and user engagement metrics to inform strategy and continuous improvement.
• Create opportunities for alumni networking, volunteering, professional development, and peer-to-peer knowledge sharing.
• Develop and coordinate webinars, panel discussions, workshops, and other lifelong learning initiatives with volunteers and faculty.
• Monitor industry trends to inform program development and relevance for alumni audiences.
• Evaluate program effectiveness and recommend enhancements based on data and feedback.
• Partner with Smeal offices and departments to connect alumni with thought leadership and industry engagement opportunities.
• Partner with marketing to showcase alumni success stories to strengthen affinity and the college's brand.
• Perform other duties to support alumni engagement.

Skills

Relationship building

Interpersonal skills

Communication

Project management

Travel

Team collaboration

Problem solving

Flexibility

Education

Bachelor's Degree

Job description

Penn State seeks an Assistant Director of Alumni Relations to support the Smeal College of Business. The role collaborates across DDAR and Smeal teams, managing alumni engagement initiatives and the digital platform to grow participation and connections among alumni, students, and the college community.

The position requires strong relationship-building, communication, and project management skills, with travel within State College and occasional evenings/weekends as needed.