AI Visibility, SEO & Content Lead — Remote

Eliassen Group; Cheyenne (WY); On-site; USD 109,000 - 117,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401(k) with match

Life insurance

Job summary

Eliassen Group is seeking a strategic AI Visibility, SEO and Content Lead to drive presence across search engines, AI-powered discovery experiences, and large language model platforms. The role guides initiatives to improve content discoverability, search authority, AI visibility, and digital engagement while leading AI search optimization efforts.

The candidate understands the shift from traditional SEO to AI-driven answer engines and crafts content and optimization strategies that maximize

Qualifications

• 7+ years of SEO, digital marketing, content strategy, or search experience.
• Demonstrated success developing enterprise SEO programs.
• Understanding of AI search, answer engines, and generative AI content ecosystems.
• Experience using SEO tools such as SEMrush, Ahrefs, BrightEdge, Conductor.
• Ability to translate analytics into actionable business recommendations.
• Experience writing content and/or working with agencies on content creation.
• Preferred: Financial services, fintech, or regulated industry experience.
• Preferred: Experience leading content operations and governance programs.
• Preferred: Familiarity with Adobe Experience Cloud solutions.
• Preferred: Experience supporting customer acquisition and conversion optimization initiatives.
• Preferred: Understanding of website tagging of content.

Responsibilities

• Lead initiatives to improve discoverability within AI-powered search and answer experiences.
• Develop strategies to increase content citation, authority, and visibility across AI-driven platforms.
• Monitor AI search trends and recommend optimization opportunities.
• Define enterprise SEO strategy and roadmap.
• Conduct technical SEO assessments and optimization programs.
• Partner with digital, content, and analytics teams to improve search performance.
• Establish keyword, content, and authority-building initiatives.
• Create content frameworks supporting customer acquisition and engagement goals.
• Develop content optimization standards for both traditional search and AI consumption.
• Partner with business teams to identify high-value content opportunities.
• Establish governance and measurement practices for content performance.
• Work with agencies on content creation and/or create content.
• Define KPIs and reporting frameworks.
• Measure content effectiveness, search performance, AI visibility, and engagement outcomes.
• Create executive-level reporting and strategic recommendations.

Skills

Enterprise SEO

Analytics to insights

AI search knowledge

Content strategy

Agency collaboration

Tools

SEMrush

Ahrefs

BrightEdge

Conductor

Job description

Eliassen Group is seeking a strategic AI Visibility, SEO and Content Lead to drive presence across search engines, AI-powered discovery experiences, and large language model platforms. The role guides initiatives to improve content discoverability, search authority, AI visibility, and digital engagement while leading AI search optimization efforts.

The candidate understands the shift from traditional SEO to AI-driven answer engines and crafts content and optimization strategies that maximize