AI-Powered SEO Content Specialist

Pennylane SAS; Paris (TX); Hybrid; USD 58,000 - 86,000; Full time

Benefits offered by this job

Remote-friendly working environment

Home-office equipment provided

Coworking options

Regular in-person meetups

Job summary

Pennylane is seeking an SEO & AI Content Specialist to collaborate with the Growth team and optimise content for non-branded organic traffic. You will craft AI-powered workflows, create high-quality articles, pillar and landing pages, and iterate based on data to improve visibility and conversions.

Based in Paris on a hybrid basis or remote within France, you will help shape Pennylane’s GEO strategy and ensure content aligns with acquisition priorities while maintaining editorial excellence.

Qualifications

• Hands-on SEO experience with published content.
• Fluent in French with strong writing/editing skills; professional English working proficiency.
• Enjoy improving content and turning pages into high performers.
• Data-informed approach with hypotheses and iterative testing.
• Experience using AI tools in daily workflow.

Responsibilities

• Build AI-powered content workflows with briefs, checklists and guidelines.
• Produce and optimise high-value SEO content including articles, pillar/landing pages.
• Turn search intent into well-structured content for Pennylane’s audiences.
• Test formats and optimisation approaches to boost AI and human discovery.

Skills

SEO

AI content optimization

Content writing

Editorial guidelines

French fluency

English proficiency

Tools

Meteoria

Profound

Google Search Console

GA4

Semrush

Contentful

Notion

Job description

Pennylane is seeking an SEO & AI Content Specialist to collaborate with the Growth team and optimise content for non-branded organic traffic. You will craft AI-powered workflows, create high-quality articles, pillar and landing pages, and iterate based on data to improve visibility and conversions.

Based in Paris on a hybrid basis or remote within France, you will help shape Pennylane’s GEO strategy and ensure content aligns with acquisition priorities while maintaining editorial excellence.