AI-First Creative Strategist for Global DR Campaigns

HH Global Group; Portland (OR); On-site; USD 100,000 - 140,000; Full time

Job summary

HH Global is seeking a Creative Strategist to translate client requirements into AI-first, scalable creative concepts for global markets. You will work hands-on with 1P generative AI tools to develop, test, and iterate strategic ideas across channels.

You’ll collaborate with the Art Director, lead a team, ensure localization aligns with brand standards, and present AI-driven concepts to stakeholders while embracing feedback.

Qualifications

• A fine arts degree (preferred) or an undergraduate degree in graphic design, visual communication, typography, or a related subject, or equivalent professional experience.
• 6 - 8 years of creative strategy experience, with demonstrated hands‑on expertise in leveraging 1P generative AI toolsets for scalable global deployment and multi‑market adaptation.
• Proven track record of conceptualizing and delivering successful Direct Response (DR) campaigns across multiple performance channels.
• A strong background in compelling, results‑driven copywriting across various marketing channels.
• Ability to partner with global clients to understand detailed business goals and formulate an AI‑first creative strategy tailored for multi‑region impact.
• Excellent interpersonal skills to clearly articulate complex strategic concepts, localized positioning, and AI workflows to global stakeholders and creative teams.
• Google 1P Tools: Experience in working Google proprietary AI tools including Gemini, Veo, Imagen, Google Flow, Music AI Sandbox, Nano Banana, Google Stitch
• Be excited about collaborating and communicating closely with teams and other stakeholders via a distributed model to regularly deliver design solutions for approval.
• Be open to receiving feedback and constructive criticism.

Responsibilities

• Actively leverage and harness the client's proprietary 1P generative AI tools to distill abstract business concepts and client briefs into refined, intelligent creative strategies designed for scalable global deployment.
• Define and champion an AI‑first creative strategy, ensuring clear alignment across design teams to maximize multi‑market adaptation, output quality, and execution speed using generative tools.
• Pitch strategic creative concepts confidently to internal stakeholders and present AI‑driven frameworks clearly to cross‑functional global teams.
• Provide strong strategic leadership, guidance, and direction to inspire, develop, and oversee team members executing multi‑market campaigns.
• Ensure all localized and scaled creative strategic outputs align seamlessly with global brand standards and strategic direct response goals.
• Lead multiple global strategy initiatives from concept to production in accordance with tight market deadlines.
• Collaborate closely with cross‑functional global partners, production teams, and client stakeholders to align on strategic priorities.
• Ask smart questions, take calculated risks, and champion new AI‑driven strategy frameworks and experimental workflows utilizing 1P generative tools.

Skills

Creative strategy

AI-first mindset

Leadership

Copywriting

Client collaboration

Education

Fine arts degree

Graphic design degree

Tools

Gemini

Veo

Imagen

Flow

Music AI Sandbox

Nano Banana

Google Stitch

Job description

HH Global is seeking a Creative Strategist to translate client requirements into AI-first, scalable creative concepts for global markets. You will work hands-on with 1P generative AI tools to develop, test, and iterate strategic ideas across channels.

You’ll collaborate with the Art Director, lead a team, ensure localization aligns with brand standards, and present AI-driven concepts to stakeholders while embracing feedback.