AI-Driven Social & Brand Engagement Lead (Remote)

Ecentria; Illinois; Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

Short & Long-Term Disability Insurance

Employee Assistance Program

Job summary

Ecentria is seeking a Social & Brand Engagement Program Manager to lead AI-enhanced social campaigns for a firearm-friendly ecommerce audience. You will shape engagement pipelines, automate content workflows, and drive data-driven campaigns across channels.

The role blends creativity with strategy, focusing on scalable processes, analytics, and advocacy while maintaining compliance and brand reputation. Remote with some on-site Chicago-area visits.

Qualifications

• 3–5 years of social media experience in ecommerce retail.
• Hands-on experience with AI tools to generate content and automate processes.
• Bachelor’s degree preferred.
• Experience in the 2A/Firearms industry is preferred.
• Strong data-driven mindset and strategic thinking.
• Creative problem-solver with adaptability to platform restrictions.
• Experience managing external content creators.

Responsibilities

• Design and implement social media strategies across multiple platforms.
• Drive AI automation initiatives and content generation workflows.
• Collaborate with Marketing, Buyers, Suppliers, Partnerships and Compliance.
• Analyze metrics to refine campaigns and ROI.
• Ensure compliance with platform policies and firearm regulations.
• Develop scalable processes, analytics, and advocacy programs.
• Manage content creation including videos and influencer partnerships.
• Identify AI opportunities to automate repetitive tasks.
• Stay ahead of trends in AI, social media, and firearm sectors.

Skills

Social media

Ecommerce retail

Data-driven

Strategic thinking

Cross-functional

Communication

External creators

Education

Bachelor's degree

Tools

AI tools

Content generation tools

Chatbots

Automation workflows

Predictive analytics

Job description

Ecentria is seeking a Social & Brand Engagement Program Manager to lead AI-enhanced social campaigns for a firearm-friendly ecommerce audience. You will shape engagement pipelines, automate content workflows, and drive data-driven campaigns across channels.

The role blends creativity with strategy, focusing on scalable processes, analytics, and advocacy while maintaining compliance and brand reputation. Remote with some on-site Chicago-area visits.