AI-Driven Product Marketing Manager — IT Platform

Tines

Illinois

A distancia

USD 175.000 - 185.000

Jornada completa

hace 39 horas
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Descripción de la vacante

Tines is seeking an experienced Senior Product Marketing Manager to shape the narrative for our AI-driven platform. You’ll partner with product, engineering, and sales to translate complex capabilities into clear positioning, messaging, and go-to-market programs across IT and expanding audiences.

Based remotely in the US (eastern or central states), you’ll lead market research, competitive intelligence, product launches, and enablement efforts, turning insights into practical content and

Formación

  • 8+ years across product marketing, marketing, product management, or strategy roles, incl. at least 3 years in product marketing.
  • Experience marketing a technical B2B software product in a fast-moving environment.
  • Strong positioning and messaging skills; simplify complex concepts for varied audiences.
  • Practical experience using AI to solve business problems; curiosity about the market.
  • Experience launching products or capabilities to new audiences with GTM programs.
  • Strong research and analytical judgment; translate insights into a clear point of view.
  • Balance strategic, creative and tactical work; take ownership and create content.
  • Proven ability to build cross-functional relationships across distributed teams.

Responsabilidades

  • Market research: conduct customer interviews, win/loss research, follow AI developments and advise positioning.
  • Competitive intelligence: analyze competitors and alternatives; create differentiating materials.
  • Positioning and messaging: craft a clear narrative for what customers can build with Tines.
  • Product launches: lead go-to-market messaging, audiences, use cases, enablement and measurement.
  • Enablement: collaborate with Sales Enablement to empower teams to address questions.
  • Content and collateral: create blogs, decks, webinars, guides, product collateral with cross-functional teams.

Conocimientos

Product marketing
Messaging
Go-to-market
AI awareness
Cross-functional

Descripción del empleo

Tines is seeking an experienced Senior Product Marketing Manager to shape the narrative for our AI-driven platform. You’ll partner with product, engineering, and sales to translate complex capabilities into clear positioning, messaging, and go-to-market programs across IT and expanding audiences.

Based remotely in the US (eastern or central states), you’ll lead market research, competitive intelligence, product launches, and enablement efforts, turning insights into practical content and

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