AI-Driven Marketing Leader — Proposals, CRM & Growth

Burns & McDonnell; Kansas City (MO); On-site; USD 100,000 - 160,000; Full time

Job summary

Burns & McDonnell Kansas City seeks a Marketing Manager to lead the marketing, pursuit, and client experience strategy across all business lines. You will manage the marketing team, build client relationships, and drive winning proposals in a fast-paced environment.

The role emphasizes brand consistency, strategic alignment, AI-enabled marketing, and effective use of CRM tools to measure opportunities and outcomes. 75-100% travel is expected as needed.

Qualifications

• Bachelor Degree in marketing, communications, business administration, or related field and 8 years in marketing, business development, or sales with a professional services firm required.
• Experience at an A/E firm preferred.
• Previous management experience is preferable.
• Previous experience with Federal and/or Aviation markets is a plus.
• Must present complex information clearly to all levels of employees, management, and clients.
• Proficiency in Microsoft Word, Excel, PowerPoint, and InDesign.
• Certified Proposal Management Professional - APMP Preferred or equivalent.

Responsibilities

• Lead and implement the A&F marketing strategy, pursuit strategy, and client experience strategy.
• Manage marketing team and provide leadership to build client relationships and win proposals.
• Promote brand consistency and strategic alignment across all business lines.
• Foster partnerships with leadership and oversee execution of business line strategies as part of pursuit strategies.
• Oversee CRM opportunities and reporting for all business lines; manage client experience activities.
• Lead proposals as needed and review pursuit processes, templates, and collateral.
• Recruit, develop, and retain staff; approve timecards and ensure quality of work.
• Promote AI usage to support marketing, pursuit, and client experience strategies.
• Analyze client relationship development efforts and suggest improvements.
• Establish strategic goals for the Marketing team and collaborate with leadership.

Skills

Oral communication

Written communication

Interpersonal skills

Influence/leadership

Education

Bachelor's degree in marketing, communications, business administration, or related field

Tools

Microsoft Word

Excel

PowerPoint

InDesign

Job description

Burns & McDonnell Kansas City seeks a Marketing Manager to lead the marketing, pursuit, and client experience strategy across all business lines. You will manage the marketing team, build client relationships, and drive winning proposals in a fast-paced environment.

The role emphasizes brand consistency, strategic alignment, AI-enabled marketing, and effective use of CRM tools to measure opportunities and outcomes. 75-100% travel is expected as needed.