AI-Driven Health ABM & Content Lead

HealthLeap; San Francisco (CA); Hybrid; USD 80,000 - 120,000; Full time

Job summary

HealthLeap is seeking an Account-Based Marketing and Content Marketing Lead to enhance engagement with target accounts. This role entails building account research, running campaigns, and creating customer proof materials. The ideal candidate will have experience in healthcare marketing and strong writing skills.

If you’re passionate about using AI for impact in healthcare, this is your opportunity to shape a transformative product.

Qualifications

• Experience in account-based marketing or content marketing.
• Knowledge of healthcare marketing to complex B2B buyers.
• Strong writing skills and content judgment.

Responsibilities

• Build and maintain account research and buyer personas.
• Run demand generation and digital engagement campaigns.
• Create sales collateral and customer proof assets.
• Own press releases and media relations.

Skills

Account-based marketing

Content marketing

Customer marketing

Demand generation

Sales enablement

AI fluency

Tools

Salesforce

Sequencing tool

Job description

HealthLeap is seeking an Account-Based Marketing and Content Marketing Lead to enhance engagement with target accounts. This role entails building account research, running campaigns, and creating customer proof materials. The ideal candidate will have experience in healthcare marketing and strong writing skills.

If you’re passionate about using AI for impact in healthcare, this is your opportunity to shape a transformative product.