AI-Driven Growth & SEO Specialist

Yami; Brea (CA); On-site; USD 50,000 - 86,000; Full time

Benefits offered by this job

401(k) matching

Health insurance: medical, vision, and

PTO: vacation, sick, and holidays

On-site gym/pool and game rooms

Employee discount

Coffee and snacks

Job summary

Yami, a California-based e-commerce company, is seeking a Growth Marketing Specialist to drive organic growth through SEO and AI-driven discovery channels. You will lead strategy across technical SEO, content optimization, site architecture, and schema implementation to boost visibility and Share of Model on generative search platforms.

The ideal candidate has 3+ years of SEO or growth marketing experience, preferably in North American e-commerce, and is comfortable in a startup environment.

Qualifications

• 3+ years of SEO or growth marketing in NA e-commerce
• Startup experience with hands-on SEO and GEO is a strong plus
• Ability to analyze data and translate into actionable recommendations
• Experience with Google Analytics, Google Search Console, SEMrush, and Ahrefs
• Strong understanding of content marketing, link-building, and technical SEO
• Interest in AI, search innovation, and Asian products
• Bilingual English/Chinese

Responsibilities

• Own the organic growth strategy across SEO and AI discovery platforms
• Implement strategies to increase Share of Model by optimizing site architecture and Schema markup for Generative Engine Optimization
• Develop and execute a comprehensive SEO strategy, including technical SEO, onsite and offsite optimization, and content-led growth initiatives
• Conduct keyword research, competitive analysis, and site audits to identify growth opportunitiesCollaborate with Product, Engineering, and Content teams to implement the organic traffic growth strategy
• Monitor and analyze search rankings, website performance, and user behavior， translating insights into clear action items
• Evaluate organic traffic quality and performance, providing data-driven insights and recommendations for continuous improvement
• Stay current with search ecosystem changes, algorithm updates, and emerging AI-driven discovery trends

Skills

Google Analytics

Google Search Console

SEMrush

Ahrefs

Data analysis

AI-driven marketing

Job description

Yami, a California-based e-commerce company, is seeking a Growth Marketing Specialist to drive organic growth through SEO and AI-driven discovery channels. You will lead strategy across technical SEO, content optimization, site architecture, and schema implementation to boost visibility and Share of Model on generative search platforms.

The ideal candidate has 3+ years of SEO or growth marketing experience, preferably in North American e-commerce, and is comfortable in a startup environment.