Remote CMO for Growth & Brand Leadership

Tata Capital ATM; United States; Remote; USD 160,000 - 260,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Retirement plan options

Paid time off

Company holidays

Executive compensation package

Job summary

Tata Capital ATM is seeking an experienced Chief Marketing Officer to lead the company’s marketing strategy, enhance brand positioning, and drive sustainable growth. This executive will oversee demand generation, digital marketing, and market research while aligning marketing with sales and product success.

The ideal candidate brings strategic vision, strong commercial judgment, and hands-on leadership to build teams, implement measurable processes, and improve market reach, engagement, and ROI.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications or related field.
• 12+ years progressive marketing experience with significant leadership responsibility.
• 5+ years leading marketing teams or major functions.
• Experience developing and executing strategies driving measurable growth.
• Strong brand management, demand gen, digital marketing and GTM expertise.
• Experience managing budgets, campaigns, analytics, and resources.
• Ability to align marketing with sales objectives and business priorities.
• Analytical skills to translate data into actionable strategies.
• Excellent written, verbal, and executive communication.
• Ability to lead cross-functional initiatives and influence senior stakeholders.
• Experience with marketing automation, CRM, analytics, and campaign systems.
• Leadership, team development, and remote work management.

Responsibilities

• Develop and execute the company’s overall marketing strategy aligned with revenue goals.
• Set marketing priorities, annual plans, budgets, targets, and metrics.
• Lead brand strategy, messaging, and cross-channel consistency.
• Oversee demand generation, lead acquisition, and customer engagement programs.
• Create integrated campaigns across digital, content, email, social, events, and more.
• Collaborate with Sales to align marketing with pipeline and revenue targets.
• Direct market research, customer analysis, and competitive intelligence.
• Identify new markets, segments, and channels for growth.
• Oversee digital marketing, website performance, SEO, content and tech.
• Establish dashboards and reporting to measure ROI and performance.
• Monitor CAC, conversion, pipeline contribution, and campaign ROI.
• Manage budgets, agencies, and external partnerships.
• Work with Product and Customer Success on positioning and GTM.
• Develop consistent messaging and value propositions.
• Oversee product launches and integrated go-to-market plans.
• Evaluate tools, platforms, and emerging tech for efficiency.
• Set processes, standards, and performance expectations.
• Present results and strategic recommendations to executives.
• Recruit, coach, and develop marketing talent and a high-performance team.
• Ensure compliance with brand standards and legal requirements.

Skills

Strategic marketing

Marketing leadership

Brand management

Demand generation

Digital marketing

Customer acquisition

Go-to-market strategy

Budget management

Analytics

CRM platforms

Marketing automation

Leadership

Education

Bachelor’s degree in Marketing/Business

MBA or advanced degree (preferred)

Tools

Salesforce

HubSpot

Google Analytics

Marketing automation systems

Job description

Tata Capital ATM is seeking an experienced Chief Marketing Officer to lead the company’s marketing strategy, enhance brand positioning, and drive sustainable growth. This executive will oversee demand generation, digital marketing, and market research while aligning marketing with sales and product success.

The ideal candidate brings strategic vision, strong commercial judgment, and hands-on leadership to build teams, implement measurable processes, and improve market reach, engagement, and ROI.