AI-Driven Global Integrated Campaigns Lead

Harvey; San Francisco (CA); On-site; USD 196,000 - 270,000; Full time

Job summary

Harvey is transforming how legal and professional services operate with frontier agentic AI, an enterprise-grade platform, and deep domain expertise. As the Integrated Campaigns Lead, you will set Harvey’s global campaign strategy, define priority audiences, and design programs that build awareness, engagement, and revenue.

This strategic player-coach role requires hands-on writing, data literacy, and the ability to scale a global marketing function.

Qualifications

• 8+ years of B2B marketing experience with ownership of integrated campaigns.
• Experience building and scaling teams and operating models.
• Strong messaging and positioning judgment.
• Proven cross-functional influence across marketing, product, and sales.
• Hands-on with AI in marketing workflows.
• Willingness to move fast in a high-growth environment.

Responsibilities

• Define Harvey’s global integrated campaign strategy and audiences.
• Develop evidence-based messaging and positioning.
• Translate product priorities into market-facing programs.
• Orchestrate digital, social, events, and analyst relations.
• Build and optimize the campaign measurement system.
• Hire and develop marketers to scale the function.
• Raise the creative and strategic bar for campaigns.
• Develop AI-native approaches for campaigns.

Skills

B2B marketing experience

Team building

Team leadership

ROI focus

Messaging and positioning

Cross-functional collaboration

AI fluency

Player-coach style

Ambiguity tolerance

Job description

Harvey is transforming how legal and professional services operate with frontier agentic AI, an enterprise-grade platform, and deep domain expertise. As the Integrated Campaigns Lead, you will set Harvey’s global campaign strategy, define priority audiences, and design programs that build awareness, engagement, and revenue.

This strategic player-coach role requires hands-on writing, data literacy, and the ability to scale a global marketing function.