AI-Driven Creative Generalist Designer

Amazon; Arlington (VA); On-site; USD 121,000 - 163,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Parental leave

Job summary

Amazon's Reputation Marketing & Insights team is seeking a versatile, AI-fluent Designer who can craft and ship campaign creative across digital, video, social, and OOH formats. You move fast, prototype with AI, and art direct when needed, treating AI as a core part of the creative process.

As a generalist, you'll build AI-generated storyboards, adapt content for multiple audiences and placements, and collaborate with producers and agencies to deliver compelling work on tight timelines.

Qualifications

• Online portfolio showing visual design across media.
• Knowledge of typography and brand principles.
• Experience presenting concepts to senior executives.
• 5+ years design experience across multiple formats.
• Fluency with generative AI tools for image, video, or design workflows.
• Experience working with video teams.
• Comfort working without a detailed brief.

Responsibilities

• Support design development across digital, social, video, and out-of-home formats, using AI to enhance ideation and visual reference development
• Use AI tools daily to generate storyboards, reference imagery, mood boards, motion treatments, and rapid prototypes — whatever accelerates the work
• Execute across formats — you're equally comfortable building a social toolkit, roughing a video edit, mocking up transit ads, and designing presentation decks
• Define and maintain visual standards for AI-generated and AI-assisted assets, ensuring brand consistency as tools evolve
• Collaborate with producers, copywriters, and agencies to translate concepts into finished work — you know when to hand off and when to finish it yourself
• Partner with Creative Leads to adapt and version creative across audiences, markets, and placements without losing the idea
• Raise the bar for the team — establish workflows, share what's working with AI tools, and help teammates level up their own generative capabilities
• Move fast in ambiguity — RMI operates on reputation timelines, not product launch cycles. You'll sometimes go from brief to deliverable in days, not weeks

Skills

AI fluency

Visual design

Brand design

Executive presenting

Multi-format design

Video collaboration

Rapid ideation

Job description

Amazon's Reputation Marketing & Insights team is seeking a versatile, AI-fluent Designer who can craft and ship campaign creative across digital, video, social, and OOH formats. You move fast, prototype with AI, and art direct when needed, treating AI as a core part of the creative process.

As a generalist, you'll build AI-generated storyboards, adapt content for multiple audiences and placements, and collaborate with producers and agencies to deliver compelling work on tight timelines.