AI-Driven Content Ops Specialist (Contract)

Cella; Austin (TX); On-site; USD 83,000 - 90,000; Full time

Job summary

Cella in Denver, CO or Austin, TX is seeking a Content Operations Specialist contractor to drive requirements for tagging, data layers, measurement, and reporting within a multi-year digital transformation.

You will bridge marketing, analytics, product, and engineering, creating epics, user stories, and acceptance criteria, while ensuring tracking is integrated from development to testing.

Qualifications

• 5+ years in business systems analysis or digital product delivery.
• Experience writing BRDs, functional requirements, and user stories.
• Hands-on Agile/SAFe delivery experience.
• Experience with CMS or CX ecosystems.

Responsibilities

• Translate business objectives into actionable user stories and acceptance criteria.
• Lead backlog refinement and sprint planning for SAFe teams.
• Define tracking strategies and data dictionaries with analytics teams.
• Ensure requirements align with QA/UAT and release readiness.
• Document analytics, tagging, and data layer requirements.

Skills

Requirements gathering

BRDs & requirements

Agile/SAFe

Digital marketing platforms

Stakeholder management

Communication

Tools

Adobe Analytics

Tealium

Google Analytics

Tag Management System

Data Layer

API integrations

Job description

Cella in Denver, CO or Austin, TX is seeking a Content Operations Specialist contractor to drive requirements for tagging, data layers, measurement, and reporting within a multi-year digital transformation.

You will bridge marketing, analytics, product, and engineering, creating epics, user stories, and acceptance criteria, while ensuring tracking is integrated from development to testing.