Affiliate & Social Shopping Manager

Onnit Labs, Inc.; Austin (TX); On-site; USD 120,000 - 170,000; Full time

Benefits offered by this job

Medical benefits

401(k) with company match

Unlimited vacation

Paid holidays

Flexible workplace policy

Tuition reimbursement

Product credits and discounts

Job summary

Onnit Labs, Inc. in Austin, TX seeks a commercially minded, hands-on affiliate and social commerce leader to own and scale how creators drive sales across Amazon, DTC, and creator storefronts.

You’ll set strategy, recruit creators, manage partners, and optimize ROI with data-driven decisions. You'll lead campaigns on TikTok Shop, Whatnot, and emerging platforms, owning budgets, commissions, and vendor contracts while partnering with finance, legal, and procurement to ensure compliant, profitable

Qualifications

• 5+ years in affiliate, creator, or partnership marketing for a consumer brand.
• Hands-on experience with major affiliate networks (Impact, Levanta, CJ, Rakuten).
• Proven TikTok Shop growth including Seller Center and Creator collaborations.
• Strong commercial/analytical skills to model commission economics and manage vendors.

Responsibilities

• Own affiliate strategy and annual plan across platforms with clear targets.
• Grow Amazon affiliate revenue via creator connections and campaigns.
• Build a pipeline of creators, publishers, and sites; monitor quality and payouts.
• Scale TikTok Shop end-to-end, including offers, Shop Ads, and LIVE events.
• Lead creator affiliate programs, sampling, tiers, briefs, and emerging platforms.
• Ensure compliance with FTC guidelines, claims, and content rights.
• Manage budgets and reporting; partner with analytics for incrementality.

Skills

Affiliate marketing

Creator partnerships

Analytics & ROI

Budget management

Platform testing

Education

BS / BA in Marketing, Business, or related field

Tools

Impact

Levanta

CJ

Rakuten

Amazon Attribution

Job description

About Onnit:

Onnit is an Austin, Texas based health and wellness company that sells dietary supplements direct to consumers and through retail distribution. As a trusted and serious supplement brand, we provide high-quality products with clinically studied ingredients designed to unlock a deeper mind-body connection and enhance both mental and physical performance.Unlike other supplement brands,Onnitenables strength from within, empowering individuals tooperateattheir peak every day. Backed by medical professionals, industry experts, and a loyal community, we are staying true to our mission of total human optimization.

We are part of the Wellbeing Collective, an exciting Global Business Unit within Unilever built with a start-up mindset. Our mission, with our science-backed and disruptive portfolio, is to improve the health and well-being of millions of consumers and continue leading in the Health and Wellness space.

If you are interested in joining a culture that strives for Curiosity, Discipline, Approachability, Commitment, and Ownership Mindset then we invite you to join our mission to optimize human potential!

JOB SUMMARY

We’re looking for a commercially minded, hands-on affiliate and social commerce leader to own and scale how creators drive sales for Onnit. You’ll run our affiliate programacross Amazon, DTC, and creator storefronts; help us scale TikTok Shop as we increase our investment there;and test what’s next on emerging platforms like Whatnot.

You’ll set the strategy and make it happen from building commission structures, recruiting and briefing creators, and managing our agency and platform partners, to running TikTok Shop day to day. You’ll use sales, ROI, and customer data to decide which creators, offers, and platforms earn more investment, and which don’t.

This role combines channel ownership with real execution. You’ll own the budget andplan, but you’ll also enjoy being close to the work: launching campaigns, working withcreators, and turning results into your next move. TikTok Shop and social shoppingare among Onnit’s biggest growth opportunities, so you’ll see your impact on revenuedirectly.

This opportunity is designed for someone with 5+ years of relevant experience whowants meaningful ownership and a seat at the table across Amazon, DTC, and paid media.

KEY RESPONSIBILITIES

• Own affiliate strategy and the annual plan across Levanta (Amazon), Impact (DTC/ Shopify), and Superfiliate (creator storefronts), including commission structures, partner tiers, and management of the affiliate agency against clear targets.
• Grow Amazon affiliate revenue through Amazon Creator Connections, Levanta campaigns, external traffic, and the Brand Referral Bonus program.
• Build a steady pipeline of high-value creators, publishers, and content sites, approve partners against clear quality criteria, and monitor for fraud and audit payouts.
• Scale Onnit’s established TikTok Shop end-to-end, including catalog, listings, TikTok-specific offers, Shop Ads, LIVE shopping, and relationships with platform account
  teams.
• Scale the TikTok Shop creator affiliate program, including sampling, commission tiers, creator briefs, community management and retention, and test emerging platforms such as Whatnot with clear go/no-go criteria.
• Ensure creator content, listings, and offers meet supplement claims requirements, platform category policies, FTC disclosure rules, and content usage rights.
• Manage the affiliate and social shopping budget and weekly and monthly performance reporting, and partner with analytics to measure incrementality beyond last-click.
• Plan affiliate and creator support for launches and tentpoles such as Prime Day and BFCM, keep offers aligned with Onnit’s pricing policy, and work with finance, legal, and procurement on vendor contracts.
• Supports annual planning and budgeting for affiliate and social shopping as part of AOP.
• May represent Onnit at industry events, platform summits, and creator activations.
• Occasionally supports product seeding and creator requests from other teams, such as PR and brand marketing.
• May oversee freelancers or contractors for creator outreach, content or LIVEproduction.
• Provides competitive research on affiliate and social commerce trends for leadershipas needed.

QUALIFICATIONS

• BS / BA in Marketing, Business, or a related field, or equivalent experience
• 5+ years in affiliate, creator, or partnership marketing for a consumer brand, ideally in a claims-sensitive category such as supplements, wellness, or beauty.
• Hands-on experience with at least one major affiliate network (Impact, Levanta, CJ, Rakuten, or similar), plus working knowledge of Amazon Attribution, Creator Connections, and Brand Referral Bonus.
• Proven experience growing and scaling a TikTok Shop, including Seller Center, Affiliate Center, creator collaborations, sampling, and LIVE shopping.
• Strong commercial and analytical skills: able to manage a channel budget, model commission economics, and manage agencies and vendors against performance targets.
• Clear understanding of FTC endorsement guidelines, supplement claims compliance, and creator content rights.
• Comfortable being both a strategist and a hands-on operator, including occasional nights and weekends for LIVE events and campaign moments
• Strong communication skills and a growth mindset, with a track record of testing new platforms and working across all levels of Onnit and broader Unilever.

Benefits

• Full medical, dental, and vision benefits
• Basic Life Insurance
• Immediate 401(k) eligibility with company matching
• Unlimited vacation
• Paid holidays
• Flexible workplace policy
• $100/month flexible benefit stipend
• Tuition reimbursement
• Fringe benefits include in-office meals, product credits and discounts, lifestyle spending account, family planning, online learning, fitness stipend, among many others

EOE race/color/religion/sex/sexual orientation/gender identity/national origin/disability/veteran status