AEM Product Owner (Marketing)

Avacend Inc; Charlotte (NC); Hybrid; USD 110,000 - 130,000; Full time

Job summary

An established industry player is seeking a results-driven Senior Analyst Product Owner to lead project planning and strategic optimization for a leading marketing technology platform. This role is pivotal in driving marketing initiatives while collaborating closely with cross-functional teams. The ideal candidate will possess strong analytical skills and a proven track record in product management. Join a dynamic team where your contributions will directly impact the success of innovative marketing solutions. If you're passionate about optimizing digital platforms and driving results in a fast-paced environment, this opportunity is perfect for you.

Qualifications

• 6+ years of experience in product management, preferably in marketing technology.
• Proficient understanding of Adobe Experience Platform and agile methodologies.

Responsibilities

• Oversee the optimization of Adobe Experience Platform to meet marketing needs.
• Develop and maintain a detailed roadmap for marketing platform enhancements.

Skills

Adobe Experience Platform

Product Management

Communication Skills

Analytical Skills

Organizational Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Computer Science

Tools

Jira

Confluence

Adobe Analytics

Adobe Audience Manager

Adobe Target

PowerPoint

Excel

Job description

1 day ago Be among the first 25 applicants

Direct message the job poster from Avacend Inc

Recruiting for Information Technology, Non-IT and Healthcare Requirements

Years of Experience: 6+ years of experience in product management, preferably within a marketing technology environment; Top Three Skills: -Proficient understanding of Adobe Experience Platform (Adobe Analytics, Adobe Audience Manager, Adobe Target) -Excellent communication and interpersonal skills -Strong organizational and analytical skills; Required Skills: -Proficient understanding of Adobe Experience Platform (Adobe Analytics, Adobe Audience Manager, Adobe Target) -Experience in product management/business analysis, preferably in a marketing technology environment. -Ability to collaborate effectively with cross-functional teams; Desired Skills: -Bachelor's degree in Marketing, Business, Computer Science, or a related field. -Experience with survey platforms -Familiarity with agile methodologies and tools (Jira, Confluence); Ideal Candidate Profile: The ideal candidate is a strategic thinker with a proven track record in product management, particularly in optimizing marketing platforms. They excel in communication and collaboration, effectively engaging with stakeholders to drive successful marketing initiatives. They are adaptable, results-driven, and possess strong analytical skills to identify and implement solutions for platform improvements; Industry Experience: 4-6 years of experience in Financial Services, Fintech, or Marketing Technology industries, with expertise in managing and optimizing digital platforms; Tools or Technologies: -Adobe Experience Platform (Adobe Analytics, Adobe Audience Manager, Adobe Target) -Jira -Confluence -PowerPoint -Excel; Education: Bachelor's degree in Marketing, Business, Computer Science, or a related field (not required, care more about experience); Work Schedule: Hybrid model, 3 days in office. Mandatory in-office day on Thursday's, the other two days are flexible. Standard working hours are 9 AM to 5 PM; Interview Process: Two rounds of interviews: initial video conference followed by another interview (either video or onsite) panel interview of peers/colleagues for shortlisted candidates.

Job Description:

Description/Summary:

We are seeking a results-driven Senior Analyst Product Owner to lead project planning, tactical execution, and strategic optimization for the Adobe Experience Platform. In this role, you will excel in project planning and tactical execution, utilizing your analytical skills to propose and implement strategic and tactical plans. Your role will be pivotal in driving marketing initiatives and optimizing platform performance for maximum impact. Additionally, this position will oversee the digital experience survey platform intake requests. The ideal candidate will collaborate closely with marketing and engineering teams to break down requirements into actionable work units and ensure the successful delivery of marketing initiatives.

Responsibilities:

Adobe Product Management: Oversee the optimization of Adobe Experience Platform to meet marketing team needs, create and prioritize the product backlog, write capabilities, epics, and user stories defining functionality and requirements, and make tactical decisions on product features, priorities, and trade-offs to guide the development team.

Roadmap Development: Develop and maintain a detailed roadmap for marketing platform enhancements, upgrades, new features, and communicate product progress, updates, and changes to stakeholders.

Survey Platform Management: Manage the intake process for the survey platform, ensuring seamless operation and integration with both new and existing features.

Collaboration: Work closely with marketing and engineering teams to translate business requirements into technical specifications and break them into logical work units.

Stakeholder Engagement: Engage with key stakeholders across marketing, analytics, and other departments to gather requirements and provide regular updates on project progress.

Product Monitoring: Monitor and report on marketing platform performance, identify areas for improvement, and implement solutions to enhance product performance.

Skill/Experience/Education:

Mandatory Skills:

• 6+ years of experience in product management, preferably in a marketing technology environment. • Proficient understanding of Adobe Experience Platform. • Excellent communication and interpersonal skills across all levels of the organization and a spirit of building strong business partnerships are essential. • Well-organized and thorough approach; able to structure, analyze, and answer major business questions, balancing multiple requests and competing priorities. • Adaptable and able to drive results in a dynamic, fast paced, cross-functional environment, self-sufficient and collaborative team player.

Desired Skills:

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field. • Experience with survey platforms. • Familiarity with agile methodologies and tools (Jira, Confluence).

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Product Management

• Industries

  Banking, Investment Banking, and Financial Services

Referrals increase your chances of interviewing at Avacend Inc by 2x

Get notified about new Product Owner jobs in Charlotte, NC.

Digital Experience Platform Product Owner

Charlotte, NC $110,000.00-$130,000.00 4 hours ago

Product Owner, Product Manager - SaaS Technology - Hybrid

Charlotte, NC $110,000.00-$130,000.00 1 week ago

Product Owner/Manager, Consulting Manager - Hybrid 3 days/week in Charlotte or Atlanta

AVP, Consumer Bank Product Owner - Mobile App

AVP, Consumer Bank Product Owner - Mobile App

AVP, Digital API, Consumer Bank Product Owner

AVP, Digital API, Consumer Bank Product Owner

Internal Fraud Area Product Owner - Data

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.