Advertising Sales Agents

Course Advisor

United States

On-site

USD 24,670 - 114,810

Full time

14 days+
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Job summary

Course Advisor is seeking an Advertising Sales Agent to sell advertising space across various media. Responsibilities include consulting with clients to develop promotional plans, informing customers about available options, and locating potential clients for advertising services. The ideal candidate should possess strong communication and persuasion skills, demonstrate service orientation, and have experience with tools like Microsoft Excel and Salesforce. Salary may range between $24,670 and $114,810 annually depending on experience and location.

Qualifications

  • Strong communication skills to effectively convey information.
  • Ability to persuade clients and negotiate effectively.
  • Understanding customer needs and reactions to adapt strategies.

Responsibilities

  • Consult with clients to develop promotional plans.
  • Inform customers about advertisement options and provide samples.
  • Locate and contact potential clients to offer advertising services.

Skills

Speaking
Persuasion
Social Perceptiveness
Service Orientation
Active Listening
Negotiation

Tools

Microsoft Excel
Microsoft Word
Salesforce software
Google AdWords

Job description

What Do Advertising Sales Agent Do?

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.

Life As an Advertising Sales Agent: What Do They Do?
  • Consult with company officials, sales departments, and advertising agencies to develop promotional plans.
  • Inform customers of available options for advertisement artwork and provide samples.
  • Locate and contact potential clients to offer advertising services.
  • Recommend appropriate sizes and formats for advertising, depending on medium being used.
  • Process all correspondence and paperwork related to accounts.
  • Arrange for commercial taping sessions and accompany clients to sessions.
What an Advertising Sales Agent Should Know

Below is a list of the skills most Advertising Sales Agents say are important on the job.

  • Speaking: Talking to others to convey information effectively.
  • Persuasion: Persuading others to change their minds or behavior.
  • Social Perceptiveness: Being aware of others’ reactions and understanding why they react as they do.
  • Service Orientation: Actively looking for ways to help people.
  • Active Listening: Giving full attention to what other people are saying, taking time to understand the points being made, and asking questions as appropriate without interrupting at inappropriate times.
  • Negotiation: Bringing others together and trying to reconcile differences.
Types of Advertising Sales Agent
  • Contact Worker
  • Sales Representative
  • Contact Person
  • Business Account Leader
  • Contracts Specialist
Advertising Sales Agent Job Outlook

In the United States, there were 149,900 jobs for Advertising Sales Agent in 2016. There is little to no growth in job opportunities for Advertising Sales Agent. The BLS estimates 17,700 yearly job openings in this field. The states with the most job growth for Advertising Sales Agent are Washington, Tennessee, and Utah. Watch out if you plan on working in Maine, Wisconsin, or Alaska.

Do Advertising Sales Agents Make A Lot Of Money?

The salary for Advertising Sales Agents ranges between about $24,670 and $114,810 a year. Advertising Sales Agents who work in New Jersey, Connecticut, or New York, make the highest salaries.

Tools & Technologies Used by Advertising Sales Agents

Although they’re not necessarily needed for all jobs, the following technologies are used by many Advertising Sales Agents:

  • Microsoft Excel
  • Microsoft Word
  • Microsoft Office
  • Microsoft PowerPoint
  • Microsoft Outlook
  • Web browser software
  • Microsoft Access
  • Email software
  • Adobe Photoshop
  • Microsoft Dynamics
  • Microsoft Publisher
  • FileMaker Pro
  • Adobe InDesign
  • Salesforce software
  • CRM software
  • Google AdWords
  • QuarkXPress
  • Contact management software
Becoming an Advertising Sales Agent

What education or degrees do I need to become an Advertising Sales Agent?

How Long Does it Take to Become an Advertising Sales Agent?

Who Employs Advertising Sales Agents?

The table below shows the approximate number of Advertising Sales Agents employed by various industries.

Similar Careers
  • Agents and Business Managers of Artists, Performers, and Athletes
  • Meeting, Convention, and Event Planners
  • Public Relations Specialists
References
  • Bureau of Labor Statistics
  • College Factual
  • O*NET Online
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