Ads Measurement Lead – Equity & Impactful Insights

Netflix; New York (NY); On-site; USD 180,000 - 295,000; Full time

Benefits offered by this job

Health plans

Stock options

Retirement plan

Paid time off

Job summary

Netflix is seeking a Measurement Specialist to evaluate advertiser campaign impact across Netflix's advertising solutions. You will lead end-to-end measurement studies, from design to reporting, and partner with Sales to tailor insights for priority advertisers.

The role emphasizes translating complex data into clear business recommendations and scalable insights. Join a team focused on driving brand lift, consideration, and conversion for major brands, with a compensation range of $180k–$295k

Qualifications

• 4-6+ years experience running campaign measurement studies in a digital advertising environment.
• Strong understanding of causal measurement methodologies (e.g., brand effectiveness, conversion lift).
• Demonstrated ability to manage projects end-to-end with external vendors and cross-functional teams.
• Excellent communication skills; translate data into clear, actionable insights for diverse audiences.
• Experience leveraging AI tools to improve efficiency and accelerate insights.

Responsibilities

• Execute measurement studies to assess campaign effectiveness against advertiser goals.
• Scale insights for pre-sales requests and internal materials across Sales.
• Provide 1:1 consultation and develop vertical narratives for Netflix Ads.
• Collaborate with Sales to ensure alignment of advertiser goals and expectations.
• Engage with client stakeholders on analytics and research needs at the vertical level.
• Develop measurement recommendations in Netflix's and clients' best interests.

Skills

Campaign measurement

Project management

Data interpretation

Communication skills

AI tools

Job description

Netflix is seeking a Measurement Specialist to evaluate advertiser campaign impact across Netflix's advertising solutions. You will lead end-to-end measurement studies, from design to reporting, and partner with Sales to tailor insights for priority advertisers.

The role emphasizes translating complex data into clear business recommendations and scalable insights. Join a team focused on driving brand lift, consideration, and conversion for major brands, with a compensation range of $180k–$295k