Product Manager, Ads Experimentation & Incrementality

Socket.dev; Los Gatos (CA); On-site; USD 440,000 - 725,000; Full time

Benefits offered by this job

Health Plans

Mental Health support

401(k) Employer match

Stock Option Program

Disability Programs

Health Savings Account

Flexible Spending Accounts

Family-forming benefits

Life and Serious Injury Benefits

Paid time off

Job summary

Netflix is seeking a seasoned Product Manager for ads experimentation and incrementality measurement. You will partner with engineering, data science and design to build measurement products for advertisers, agencies and partners, while prioritizing a long-term roadmap and driving adoption across the Netflix ad ecosystem.

The role emphasizes strong experimental design, causal inference, and expertise in measurement methodologies such as Conversion Lift and A/B testing.

Qualifications

• 8+ years of Product Management experience launching and scaling 0-1 products.
• Strong experimental design and causal inference knowledge including randomization, power analysis, and MDE.
• Ability to apply advanced causal inference methods beyond A/B testing (multi-armed bandit, exploration/exploitation).
• Experience delivering roadmap and executing ads experimentation and incrementality products.

Responsibilities

• Partner with engineering, design and data science to launch experimentation and incrementality products for advertisers, agencies and third-party vendors.
• Prioritize product roadmap and balance near-term delivery with long-term strategy for measurement offerings.
• Collaborate with sales, marketing, policy and legal to bring products to market and drive adoption.
• Be an expert on methodologies in the measurement suite, including Conversion Lift, Brand Lift, A/B Testing and Geo Lift.

Skills

Ads experimentation

Incrementality measurement

Experimental design

Causal inference

Roadmap delivery

Cross-functional collaboration

Job description

Netflix is seeking a seasoned Product Manager for ads experimentation and incrementality measurement. You will partner with engineering, data science and design to build measurement products for advertisers, agencies and partners, while prioritizing a long-term roadmap and driving adoption across the Netflix ad ecosystem.

The role emphasizes strong experimental design, causal inference, and expertise in measurement methodologies such as Conversion Lift and A/B testing.