AdOps Traffic Manager: Campaign Lifecycle Expert

Equativ; New York (NY); On-site; USD 65,000 - 90,000; Full time

Job summary

Equativ’s NYC AdOps team is seeking a Traffic Manager who thrives on detail and analytics. You will own the end-to-end campaign lifecycle, from conception to deployment, coordinating with Sales, Product, Finance, and Engineering to ensure on-time delivery and client satisfaction.

In this fast-paced role, you’ll optimize campaigns across DSPs, identify blockers, and propose UX improvements to internal tools.

Qualifications

• Bachelor's degree in Advertising, Marketing, or a related business field.
• 1+ years of professional experience preferred.
• Detail-oriented with strong accuracy and organization.
• Strong written and verbal communication skills.
• Ability to manage multiple priorities under tight deadlines.
• Able to work autonomously and in a team.
• Creative problem solving in a fast-paced environment.

Responsibilities

• Configure and optimize campaigns across diverse KPIs in external DSPs.
• Collaborate with cross-functional teams to ensure campaign success and client satisfaction.
• Develop and implement all aspects of campaigns from conception to deployment, managing the campaign calendar and timelines.
• Monitor performance and measure success, coordinating with Sales, Product, Finance, and Engineering.
• Identify and resolve delivery blockers such as bid density, creative rejection, or low win rates.
• Suggest UX/UI improvements to internal tools and platform usability for clients.

Skills

Campaign management

Analytical thinking

Attention to detail

Communication skills

Multitasking

Team collaboration

Problem solving

Autonomy

Education

Bachelor's degree in Advertising/Marketing or related field

Job description

Equativ’s NYC AdOps team is seeking a Traffic Manager who thrives on detail and analytics. You will own the end-to-end campaign lifecycle, from conception to deployment, coordinating with Sales, Product, Finance, and Engineering to ensure on-time delivery and client satisfaction.

In this fast-paced role, you’ll optimize campaigns across DSPs, identify blockers, and propose UX improvements to internal tools.