Adobe Target & Launch Dev – A/B Testing & Personalization

Insight Global

United States

Remote

USD 110,000 - 150,000

Full time

4 days ago

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Job summary

Insight Global is seeking an experienced Adobe Target Developer to support implementation, personalization, experimentation, and analytics across digital experiences. The ideal candidate will have strong hands-on experience with Adobe Target, Data Collection/Launch, Analytics, JavaScript, and modern web technologies.

Adobe Experience Platform Launch capabilities are referred to as Tags, with Web SDK or at.js options.

Qualifications

Strong hands-on experience with Adobe Target and Adobe Launch/Data Collection Tags.
Proficient in Adobe Analytics and front-end technologies (JavaScript, HTML, CSS).
Experience implementing A/B testing, multivariate testing, personalization and audience segmentation.
Experience integrating Target with web apps and Adobe Experience Cloud solutions.

Responsibilities

Design and implement A/B and multivariate tests using Adobe Target.
Build personalized experiences with audience segmentation and Recommendations.
Configure and manage Adobe Launch/Data Collection Tags, rules, extensions, and data elements.
Integrate Adobe Target with Adobe Analytics and Launch/Data Collection.
Implement and maintain Target using Web SDK/Alloy.js and/or at.js.
Develop solutions with JavaScript, HTML and CSS.
Troubleshoot tagging, tracking, personalization, and Target implementations.